BAHÇEŞEHİR UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
Bahçeşehir University
Degree Programs
PUBLIC RELATIONS AND PUBLICITY
General Information For Students
Diploma SupplementErasmus Policy Statement
National QualificationsBologna Commission
PUBLIC RELATIONS AND PUBLICITY
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Structure Diagram with Credits

1. Semester
Course Code Course Name Language Prerequisites Theoretical Practical Credit ECTS
ADV1621 Business Strategy and Economics English 3 0 3 5
ENG1003 Communications Skills and Academic Reporting I English 2 2 3 4
HST1001 Atatürk's Principles and History of Turkish Republic I English 2 0 2 2
PRL1111 Theories of Media and Communication I English 3 0 3 5
PRL1113 Introduction to Public Relations English 3 0 3 7
SOC1053 Sociology English 3 0 3 5
TLL1003 Turkish Language and Literature I Turkish 2 0 2 2
Total 19 30
2. Semester
Course Code Course Name Language Prerequisites Theoretical Practical Credit ECTS
ENG1004 Communication Skills and Academic Reporting II English 2 2 3 3
HST1002 Atatürk's Principles and History of Turkish Republic II English 2 0 2 2
LAW1156 Child Law and Child Psychology English 0 0 0 1
PRL1502 Integrated Marketing Strategy English 3 0 3 5
PRL1504 Organization, Management and Communication English 3 0 3 7
PSY1004 Essentials of Psychology English 3 0 3 5
TLL1004 Turkish Language and Literature II Turkish 2 0 2 2
VCD1112 Art, Culture and Society English 3 0 3 5
Total 19 30
3. Semester
Course Code Course Name Language Prerequisites Theoretical Practical Credit ECTS
PRL2113 Public Relations Writing I English 2 2 3 7
PRL2117 Media Relations and Planning English 3 0 3 5
PRL2123 Creativity and Critical Thinking English 3 0 3 6
PRL2517 Society, Public Engagement and Ethics English 3 0 3 6
PRL2525 Research in Social Sciences English 3 0 3 6
Total 15 30
4. Semester
Course Code Course Name Language Prerequisites Theoretical Practical Credit ECTS
ADV2615 Persuasion English 3 0 3 7
PRL2120 Public Relations Writing II English 2 2 3 7
PRL2224 Public Relations Theory English 3 0 3 5
PRL2422 Account Management English 3 0 3 6
PRL2426 Basic Graphic Design English 3 0 3 5
Total 15 30
5. Semester
Course Code Course Name Language Prerequisites Theoretical Practical Credit ECTS
PRL3531 Public Relations Management and Strategy English 3 0 3 5
3 5
3 5
3 5
3 5
3 5
Total 18 30
6. Semester
Course Code Course Name Language Prerequisites Theoretical Practical Credit ECTS
PRL3554 Public Relations Cases English 3 0 3 5
3 5
3 5
3 5
3 5
3 5
Total 18 30
7. Semester
Course Code Course Name Language Prerequisites Theoretical Practical Credit ECTS
PRL4211 Advanced Studies in Public Relations I English 3 0 3 6
PRL4511 Public Relations Campaigns I English 3 2 4 9
PRL4990 Internship I English 0 0 0 5
3 5
3 5
Total 13 30
8. Semester
Course Code Course Name Language Prerequisites Theoretical Practical Credit ECTS
PRL4212 Advanced Studies in Public Relations II English 3 0 3 7
PRL4512 Public Relations Campaigns II English 3 2 4 9
PRL4991 Internship II English 0 0 0 5
3 5
3 4
Total 13 30
  • TR marked courses are taught in Turkish.
  • EN marked courses are taught in English.
  • There TR-EN marked section of courses in both English and Turkish.