Week |
Subject |
Related Preparation |
1) |
Historical Perspective: An Introduction to the Middle East, Foreign Involvement in the Middle East in the early 19th century, I. World War, Interwar Period |
Academic Articles and related books |
2) |
Historical Perspective: An Introduction to the Middle East, Foreign Involvement in the
Middle East in the early 19th century, I. World War, Interwar Period |
Academic Articles and related books |
3) |
Second World War and the consequences, the impact of the war on the Jewish public and the region, increasing sympathy towards the Jewish public and Zionism and twice Promised Land |
Academic Articles and related books |
4) |
The establishment of the Israeli state, The Origin of the Arab-Israeli Conflict, beginning of the Palestinian refugee problem, 1947 Partition, 1948 War, 1956 Suez Crisis and the
increasing US Pressure on the region |
Academic Articles and related books |
5) |
Nasser Era, Six Day War, Arab Union and the shift of balance of power between the Arab States, Israel-US Partnership |
Academic Articles and related books |
6) |
The Rise of PLO and Arafat, Death of Nasser and Anwar Sadat Era, the Yom Kippur War and Superpower Involvement, the Egyptian-Israeli Peace Process |
Academic Articles and related books |
7) |
The Oil Embargo, Kissinger’s Shuttle Diplomacy, Camp David Accords, Iran, Lebanon, Hamas |
Academic Articles and related books |
8) |
The Oil Embargo, Kissinger’s Shuttle Diplomacy, Camp David Accords, Iran, Lebanon, Hamas |
Academic Articles and related books |
9) |
Iraq, The Gulf War, US and the Gulf, Madrid and Oslo Accords, 2000 Camp David, September 11 Attacks |
Academic Articles and related books |
10) |
Iraq, The Gulf War, US and the Gulf, Madrid and Oslo Accords, 2000 Camp David, September 11 Attacks |
Academic Articles and related books |
11) |
Foreign Policies of the Middle East States, US Post-September 11 Policies, 2003 Iraq War |
Academic Articles and related books |
12) |
US Democracy Promotion – Interventions |
Academic Articles and related books |
13) |
Arab Spring and It’s Implications |
Academic Articles and related books |
14) |
Overview |
Academic Articles and related books |
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Program Outcomes |
Level of Contribution |
1) |
To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media |
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2) |
To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. |
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3) |
To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. |
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4) |
To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. |
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5) |
To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. |
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6) |
To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. |
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7) |
To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. |
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8) |
To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. |
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9) |
To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
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10) |
To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. |
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11) |
To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
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12) |
To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. |
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13) |
To be able to explain and describe business marketing activities, economics, business law and global business practices. |
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14) |
To be able to recognize national and international, social and cultural dimensions of public relations. |
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