PUBLIC RELATIONS AND PUBLICITY
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
ECE3001	Language, Arts and Literature for Young Children	Spring	2	2	3	8

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:
Course Coordinator :	Assoc. Prof. SEDA SARAÇ
Recommended Optional Program Components:	None
Course Objectives:	1. You will develop a broad knowledge of the various genres and types of books for children, including the major authors and illustrators of these books. 2. You will become familiar with theliterary and artistic elements and how they interact to create an effective book for children in order toevaluate the literary quality and appropriateness of specific books. 3: You will be able to use reference sources to locate information on children’s literature . 4 You will examine the role of literature in the lives of children, particularly in relation to engaging children with literature for both personal and academic purposes. 5 You will develop an awareness of social, multicultural and international issues as theyconnect to literature for children. 6. Teach with children’sl literature in the context of a developmentally appropriate early childhood curriculum and young adult curriculum. 7. Plan and evaluate literature activities that develop reading comprehension and reasoning skills in the content areas of the curriculum. 8. Select high quality children’s literature appropriate for young children. 9. Create developmentally appropriate activities/lesson plans integrating children’s literature 10. Design a classroom environment with literature appropriate for the early childhood classroom l. 11. Use technology with children’s literature in the curriculum

Learning Outcomes

The students who have succeeded in this course;
At the end of the course students will be able to do the following

1. You will develop a broad knowledge of the various genres and types of books for
children, including the major authors and illustrators of these books.

2. You will become familiar with theliterary and artistic elements and how they interact to create an effective book for children in order toevaluate the literary quality and appropriateness of specific books.

3: You will be able to use reference sources to locate information on children’s literature
.
4 You will examine the role of literature in the lives of children,
particularly in relation to engaging children with literature for both personal and academic purposes.

5 You will develop an awareness of social, multicultural and international issues as theyconnect to literature for children.

6. Teach with children’sl literature in the context of a developmentally appropriate early childhood curriculum and young adult curriculum.
7. Plan and evaluate literature activities that develop reading comprehension and reasoning skills in the content areas of the curriculum.
8. Select high quality children’s literature appropriate for young children.
9. Create developmentally appropriate activities/lesson plans integrating children’s literature
10. Design a classroom environment with literature appropriate for the early childhood classroom l.
11. Use technology with children’s literature in the curriculum

Course Content

Genres of traditional children's literature, picture books, poetry and rhymes, fiction, and informational books; development of children's literature; contributions of genres of children's
literature on children's development; introducing children to quality children's books; basic reference tools and selection guides pertaining to children's literature; values taught through children's literature

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Intro
2)	Poetry
3)	Picture Books
4)	Picture Books
5)	Traditional Literature
6)	Fantasy
7)	Realistic Fiction
8)	International Literature
9)	Turkish Literature
10)	Information Books
11)	High Interest Books
12)	Multicultural Literature
13)	Story Telling
14)	Presentation

Sources

Course Notes / Textbooks:	Lukens, R. j., Smith, J. J., & Coffel, C. M. (2012). A critical handbook of children's literature. Boston, MA: Allyn & Bacon. Course Readings: Joan Glazer & Cyndi Giorgis, (2004). Literature for Young Children, 5th Ed. Prentice-Hall.
References:	Optional Text Book • Lynch-Brown, C., Tomlinson, C. M., & Short, K. G. (2011). Essentials of children's literature. Boston, MA: Allyn & Bacon

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Total		%
PERCENTAGE OF SEMESTER WORK		% 0
PERCENTAGE OF FINAL WORK		%
Total		%

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	3	42
Application	8	10	80
Field Work	3	8	24
Study Hours Out of Class	6	8	48
Presentations / Seminar	1	2	2
Project	1	3	3
Final	1	2	2
Total Workload			201

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2)	To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
3)	To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
4)	To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
5)	To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
6)	To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
7)	To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
8)	To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
9)	To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes.
10)	To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
11)	To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations.
12)	To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
13)	To be able to explain and describe business marketing activities, economics, business law and global business practices.
14)	To be able to recognize national and international, social and cultural dimensions of public relations.