PUBLIC RELATIONS AND PUBLICITY | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
ACL2003 | Introduction to Novel | Fall | 3 | 0 | 3 | 6 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Dr. Öğr. Üyesi HATİCE ÖVGÜ TÜZÜN |
Course Lecturer(s): |
Prof. Dr. GÖNÜL BAKAY Dr. Öğr. Üyesi ELİF BAŞ |
Recommended Optional Program Components: | none |
Course Objectives: | to give the students a comprehensive undrestanding of the novel form , pointing to the different genres of the novel |
The students who have succeeded in this course; Students will have achieved in depth understanding of: • the emergence of the novel as a new literary form in the 18 century • the socio-political and historical contexts in which these novels were written • the ways in which the authors’ life implicates the work produced |
18th, 19th and 20 th century novels by English writers |
Week | Subject | Related Preparation |
1) | Moll Flanders pages 1 -75. | Reading |
2) | Moll Flanders 75-150 | Reading |
3) | Moll Flanders 150-225 | Reading |
4) | Moll Flanders 225-330. | Reading |
5) | Hard Times 1-100 | Reading |
6) | Hard Times 100-230. | Reading |
7) | Review | Reading |
8) | 1984 1-75 | Reading |
9) | 1984 75-150 | Reading |
10) | 1884 150 -225 | Reading |
11) | 1984 225-325 | Reading |
12) | Mrs Dalloway 1-75 | Reading |
13) | Mrs Dalloway 75-150 | Reading |
14) | Mrs Dalloway 150 -225 | Reading |
15) | Final | - |
16) | Final | - |
Course Notes / Textbooks: | Moll Flanders- Daniel Defoe Hard Times- Charles Dickens 1984- George Orwell Mrs Dalloway- Virginia Woolf |
References: | none |
Semester Requirements | Number of Activities | Level of Contribution |
Quizzes | 3 | % 20 |
Presentation | 1 | % 10 |
Midterms | 1 | % 20 |
Final | 1 | % 50 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 3 | 42 |
Study Hours Out of Class | 15 | 2 | 30 |
Project | 1 | 10 | 10 |
Quizzes | 4 | 3 | 12 |
Midterms | 1 | 30 | 30 |
Final | 1 | 40 | 40 |
Total Workload | 164 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media | |
2) | To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. | |
3) | To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. | |
4) | To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. | |
5) | To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. | |
6) | To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. | |
7) | To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. | |
8) | To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. | |
9) | To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. | |
10) | To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. | |
11) | To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. | |
12) | To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. | |
13) | To be able to explain and describe business marketing activities, economics, business law and global business practices. | |
14) | To be able to recognize national and international, social and cultural dimensions of public relations. |