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Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
IF1512	Introduction to Finance	Spring	3	0	3	8

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Assist. Prof. BAHAR KÖSEOĞLU
Course Lecturer(s):	Prof. Dr. NİYAZİ BERK
Recommended Optional Program Components:	None
Course Objectives:	The aim of this course is to provide a firm background about the essentials of corporate finance. This course describes the basic concept and practical applications of Finance theory. The course provides a working knowledge of the tools and analytical conventions used in the practice of corporate finance. The emphasis is on establishing an understanding of the basic elements of financial theory to be used in the application of analytical reasoning to financial management problems. The course is a self-study format aided by presentations, notes, and example problems. The topics will be explained based on problem-solving and are discussed each week during the semester.

Learning Outcomes

The students who have succeeded in this course;
At the end of the course, you will be able to:
1-describe and explain the concept finance and financial management,
2-explain the role, function responsibilities of financial managers,
3-determine the value of the cmpany based on the financial statements and cash flow.
4-compute the value of common stock and- firm on examples,
5-apply discounted cash- flow,
6-determine the methods used in capital budgeting,
7-demonstrate the value of intangible assets and
8-learn special finance techniques.

Course Content

organization of a firm, principal agent problem, financial markets work, financial markets and institutions, time value of money, pricing

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Financial Environment: Concepts and Principles
2)	Financial Environment: Concepts and Principles
3)	Financial Statement
4)	Financial Statement Analysis
5)	Time value of money
6)	Securities and Valuation
7)	Introduction to capital budgeting
8)	Midterm
9)	Capital Budgeting
10)	Cost of Capital
11)	Short-and Long term capital management
12)	Assignment
13)	Assignment
14)	Special Topics in Finance

Sources

Course Notes / Textbooks:	Ross-Westerfield-Jordan, Essentials of Corporate Finance, McGraw-Hill Publication.
References:	Other Readings Brealey-Myers, Fundamentals of corporate Finance James C. Van Horne-John M. Wachowicz, Fundamentals of Financial Management, 13th edition, Prentice Hall. Berk, N. Finansal Yönetim, 13. baskı., Türkmen yayınevi, İstanbul, 2020.

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Homework Assignments	1	% 20
Midterms	1	% 40
Final	1	% 40
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 60
PERCENTAGE OF FINAL WORK		% 40
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	3	42
Homework Assignments	1	30	30
Midterms	1	40	40
Final	1	40	40
Total Workload			152

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy.	2
2)	To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising.	2
3)	To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency.	2
4)	To be able to analyze primary and secondary research data for a variety of products and services.	2
5)	To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace.	2
6)	To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1)	2
7)	To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field.	3
8)	To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures.	2
9)	To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies.	2
10)	To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace.	2
11)	To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level)	2
12)	To be able to identify and meet the demands of learning requirements.	2
13)	To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession.	2