Language of instruction: |
English |
Type of course: |
Non-Departmental Elective |
Course Level: |
Bachelor’s Degree (First Cycle)
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Mode of Delivery: |
Face to face
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Course Coordinator : |
Assist. Prof. MELİS ÖZBEK |
Course Lecturer(s): |
Assoc. Prof. TİRŞE ERBAYSAL FİLİBELİ
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Recommended Optional Program Components: |
None |
Course Objectives: |
This course aims to provide students with opportunities to work intensively on their writing in a number o forms and genres. Also, its aim is to get the students writing, keep them writing, and enable them to enjoy their work to the full.
Teaching methods of the course: lecture, readings, exams, discussions, practical works, assignments
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Week |
Subject |
Related Preparation |
1) |
Introduction |
None |
2) |
What is creative writing? What is creative non-fiction writing? |
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3) |
Starting the writing process |
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4) |
Focus on the words and sounds |
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5) |
Surprise yourself: Work in depth, play with words and images. |
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6) |
Work with your dreams: Using dream experiences |
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7) |
Introductions, body paragraphs, and conclusions: Work with Beginnings and Endings |
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8) |
Prewriting(Invention), prewriting strategies |
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9) |
How to write an effective essay |
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10) |
Journalism and journalistic writing |
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11) |
Invent yourself as a writer: Writer’s block/ Writer’s anxiety. |
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12) |
Craft your work: Invent a purpose, focus on style and clarity |
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13) |
Proofreading your writing |
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14) |
Edit your work. Evaluation of the semester |
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Program Outcomes |
Level of Contribution |
1) |
To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media |
2 |
2) |
To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management |
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3) |
To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising |
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4) |
To be able to follow and interpret innovations in the field of advertising |
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5) |
To demonstrate a scientific perspective in line with the topics they are curious about in the field. |
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6) |
To address and solve the needs and problems of the field through the developed scientific perspective |
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7) |
To recognize and understand all the dynamics within the field of advertising |
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8) |
To analyze and develop solutions to problems encountered in the practical field of advertising |
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