| Language of instruction: |
English |
| Type of course: |
Non-Departmental Elective |
| Course Level: |
Bachelor’s Degree (First Cycle)
|
| Mode of Delivery: |
Face to face
|
| Course Coordinator : |
Prof. Dr. NİLAY ULUSOY |
| Recommended Optional Program Components: |
1) Being familiar to the main concepts and methods of the social sciences and the fine arts devoted to understanding the world and the society
2) Having comprehensive knowledge regarding different media and branches of art
3) Knowing the historical background of audio-visual moving images in the world and in Turkey and keeping pace with the new developments in the area
4) Having a good command of the language and the aesthetics of audio-visual moving images in the world and in Turkey
5) Being able to create a narrative that could be used in a fiction or a non-fiction audio-visual moving image product
6) Being able to write a script ready to be shot
7) Having the skills to produce the photoboard of a script in hand and to shoot the film using the camera, the lights and other necessary equipment
8) Being able to transfer the footage of a film to the digital medium, to edit and do other post-production operations
9) Being able to create a documentary audio visual moving image from the preliminary sketch stage to shooting, editing and post-production stages
10) Being able to produce an audio visual moving image for television and audio products for radio from preliminary stages through shooting and editing to the post-production stage
11) Being culturally and theoretically equipped to make sense of an audio-visual moving image, to approach it critically with regard to its language and narration and being able to express his/her approach in black and white
12) Having ethical values and a sense of social responsibility
|
| Course Objectives: |
This course aims to provide information about sports broadcasting which is a niche area and let students gain some field experience. At the end of the semester in which students will gain knowledge about sports and event broadcasting, it is aimed to provide students theoretical knowledge and field experience about sports departments in television channels, sports channels and broadcasting firms and their operational structure.
|
| Week |
Subject |
Related Preparation |
| 1) |
TV Sports broadcasting in Turkey. Establishment and Development
|
|
| 2) |
Preparation and display of daily broadcast stream in sports channels |
|
| 3) |
Examining the tasks behind the screen: broadcast management, production, working principles of fiction-assembly-technical units
|
|
| 4) |
News writing techniques for tv
|
|
| 5) |
Working principles of anchormanship and dubbing
|
|
| 6) |
Live broadcast experience. The main regie during a live broadcast and the duties of a director, image picker and audio experts. Provision of the broadcast stream
|
|
| 7) |
midterm
|
|
| 8) |
Live broadcast experience in outdoors broadcast vehicle
|
|
| 9) |
Live broadcast experience in outdoors broadcast vehicle
|
|
| 10) |
Live broadcast experience in outdoors broadcast vehicle
|
|
| 11) |
Sharing the experiences of sports channels managers. Open lectures
|
|
| 12) |
Sharing the experiences of sports channels managers. Open lectures
|
|
| 13) |
Preparation of a format for a TV program in the light of knowledge that has been gained during the semester
|
|
| 14) |
General Revision
|
|
| |
Program Outcomes |
Level of Contribution |
| 1) |
To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media |
|
| 2) |
To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. |
|
| 3) |
To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. |
|
| 4) |
To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. |
|
| 5) |
To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. |
|
| 6) |
To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. |
|
| 7) |
To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. |
|
| 8) |
To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. |
|
| 9) |
To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
|
| 10) |
To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. |
|
| 11) |
To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
|
| 12) |
To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. |
|
| 13) |
To be able to explain and describe business marketing activities, economics, business law and global business practices. |
|
| 14) |
To be able to recognize national and international, social and cultural dimensions of public relations. |
|
BAHÇEŞEHİR UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
