PUBLIC RELATIONS AND PUBLICITY
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
TGT2006	First Aid	Spring Fall	2	0	2	3

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	Turkish
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Instructor FIRAT KARA
Course Lecturer(s):	Instructor ERDAL ÇALIŞ
Recommended Optional Program Components:	Imaging Center
Course Objectives:	Objectives of this course are to introduce basic knowledge about principles for first aid, and gain assessment skills of injured person and maintaining safety at an incident scene, basic life support, first aid interventions in airway obstruction and suffocation, bleeding, injuries, burns, frostbite and heat exhaustion, and first aid interventions poisoning, and animal bites.

Learning Outcomes

The students who have succeeded in this course;
1- Define principles for first aid.
2- Define the conditions that require first aid interventions.
3- Assess the victim or injured person systematically from head to foot, and take measures for maintaining safety at an incident scene.
4- Describe basic life support interventions.
5- Apply first aid interventions in airway obstruction, suffocation, bleedings, injuries, conditions causing unconsciousness, burns, frostbite and heat exhaustion, poisoning, and animal bites.

Course Content

The course covers the basic principles for first aid, assessment of injured person and maintaining safety at an incident scene, basic life support, first aid interventions in suffocation, bleedings, injuries, unconsciousness, burns, frostbite and heat exhaustion, poisoning, animal bites and stings, and first aid interventions in injuries due to foreign objects in eye, ear and nose, and rescue drag and techniques for carrying patients or injured people.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Meet, What is First Aid? First Aid Principles
2)	Evaluation of Sick or Injured Individual and Crime Scene, Systems
3)	Primary and secondary assessment
4)	Basic Life Support, Use of Automatic External Defibrillator (OED)
5)	respiratory tract obstruction
6)	First aid for bleeding, First aid for shock, First aid in limb ruptures, First aid in foreign body stings, First aid for natural puncture bleeding
7)	First Aid for Fractures, Dislocation and Sprains
7)	First aid for injuries First aid for foreign bodies in the eyes, ears and nose
8)	First aid in unconsciousness, fainting, coma, febrile seizure, epilepsy, high and low blood sugar, first aid in heart attack and heart spasm
9)	First aid in poisoning. First aid for animal bites
10)	First Aid for burns and lightning and electric shock
11)	First Aid for heat and sunstroke, frostbite, drowning
12)	First Aid for Fractures, First Aid for Dislocations and Sprains,
13)	Removal of Sick or Injured Individuals from the Accident Site and Transport Techniques
14)	The method of removing people from the vehicle (Rentek Maneuver)

Sources

Course Notes / Textbooks:

Haftalık olarak dağıtılacaktır.

Weekly distributed by the course lecturer.

References:

1- Doç.Dr. Fatma Eti Aslan, İlkyardım, Yüce yayınları, 2005
2- İnan F H, Kurt Z, Kubilay İ. Temel İlkyardım Uygulamaları Eğitim Kitabı. T.C. Sağlık Bakanlığı Temel Sağlık Hizmetleri Genel Müdürlüğü. İlkyardım ve Acil Sağlık Hizmetleri Daire Başkanlığı. Ankara 2011.
3- Güleç MA, Akkaya M, Önen G, Çelik K. Temel İlkyardım Uygulamaları Eğitim Kitabı. T.C. Sağlık Bakanlığı Ankara İl Sağlık Müdürlüğü Acil ve Afetlerde Sağlık Hizmetleri Şube Müdürlüğü. Ankara 2012.
4- Aygören Dirim, İlkyardım, Esin yayınları, 1999
5- Halil İbrahim Somyürek, Huriye Kumaş, Ahmet Kumaş, İlkyardım Teknikleri Palme yayıncılık, 2007
6- Kürşat Karacabey, Recep Özmerdivenli, Sağlık, Yaşam Bilgisi ve İlkyardım, 2007

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Application	1	% 20
Midterms	1	% 30
Final	1	% 50
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	13	2	26
Study Hours Out of Class	6	7	42
Midterms	1	1	1
Final	1	2	2
Total Workload			71

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2)	To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
3)	To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
4)	To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
5)	To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
6)	To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
7)	To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
8)	To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
9)	To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes.
10)	To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
11)	To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations.
12)	To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
13)	To be able to explain and describe business marketing activities, economics, business law and global business practices.
14)	To be able to recognize national and international, social and cultural dimensions of public relations.