INTERNATIONAL TRADE AND BUSINESS
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Ders Genel Tanıtım Bilgileri

Course Code:

COP4204

Ders İsmi:

Boyner - Retail Management

Ders Yarıyılı:

Fall
Spring

Ders Kredileri:

Theoretical	Practical	Credit	ECTS
3	0	3	6

Language of instruction:

English

Ders Koşulu:

Ders İş Deneyimini Gerektiriyor mu?:

Type of course:

Departmental Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Hybrid

Course Coordinator :

Dr. Öğr. Üyesi GÜLBERK GÜLTEKİN SALMAN

Course Lecturer(s):

Dr. Öğr. Üyesi HAKKI ÖZTÜRK

Course Assistants:

Course Objectives:	This course aims that the students will gain an understanding of retailing trends, technology in the industry, merchandise planning and management, pricing, location, promotional strategies, human resources management, store design and layout, CRM, customer satisfaction and experience and financial management, supported by the real life cases.
Course Content:	Introduction The World of Retail Fashion and trends Merchandising& Buying Operations Management – Stores Retailing Math Marketing in Retailing Store visit Human Resources Management in Retailing Corporate Responsibility and Sustainability in Retailing E-commerce / online retailing Nonstore and Nontraditional Retailing

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
2 - Skills
Cognitive - Practical
3 - Competences
Communication and Social Competence
Learning Competence
Field Specific Competence
Competence to Work Independently and Take Responsibility

Week	Subject	Related Preparation
1)	Introduction	Reading
2)	The World of Retail	Reading
3)	Fashion and trends	Reading
4)	Merchandising& Buying	Reading
5)	Operations Management – Stores	Reading
6)	Retailing Math	Reading
7)	Marketing in Retailing	Reading
8)	Store visit	Reading
9)	Store visit	Reading
10)	Human Resources Management in Retailing	Reading
11)	Corporate Responsibility and Sustainability in Retailing	Reading
12)	E-commerce / online retailing	Reading
13)	Nonstore and Nontraditional Retailing	Reading
14)	Review	Reading

Course Notes / Textbooks:	Referance Material Title: Readings from National Retail Federation / Stores Magazine, business news etc.
References:	Reference Material Title: Presentation Slides of the trainers

Ders Öğrenme Kazanımları
Program Outcomes
1) Has theoretical and practical knowledge on management, business, trade, economy, entrepreneurship, innovation, sustainable development related to International Trade and Business and can use this information
2) Can collect data from different sources in the global business world and successfully apply research techniques, use information and communication technologies.
3) Can analyze opportunities and threats with strategic thinking skills by using different resources and channels in the ever-changing global business world.
4) Can communicate orally and in writing with a good knowledge of English grammar.
5) He / she can transfer the knowledge and skills he / she has acquired in the field to the relevant people in written and oral form and evaluate them critically.
6) Adopts the principles of business ethics with the awareness of professional responsibility and can apply these principles within the framework of legal rules in the field of global trade and business.
7) He / she can collaborate in and out of the field, take responsibility, respect cultural differences and have ethical values.
8) Has sufficient awareness of social rights, justice, cultural values, environmental awareness, occupational health and safety.
9) With the lifelong learning skill acquired, she/he can identify learning needs and improve herself/himself

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Has theoretical and practical knowledge on management, business, trade, economy, entrepreneurship, innovation, sustainable development related to International Trade and Business and can use this information	3
2)	Can collect data from different sources in the global business world and successfully apply research techniques, use information and communication technologies.	3
3)	Can analyze opportunities and threats with strategic thinking skills by using different resources and channels in the ever-changing global business world.	4
4)	Can communicate orally and in writing with a good knowledge of English grammar.	3
5)	He / she can transfer the knowledge and skills he / she has acquired in the field to the relevant people in written and oral form and evaluate them critically.	3
6)	Adopts the principles of business ethics with the awareness of professional responsibility and can apply these principles within the framework of legal rules in the field of global trade and business.	4
7)	He / she can collaborate in and out of the field, take responsibility, respect cultural differences and have ethical values.	4
8)	Has sufficient awareness of social rights, justice, cultural values, environmental awareness, occupational health and safety.	3
9)	With the lifelong learning skill acquired, she/he can identify learning needs and improve herself/himself	4