INTERNATIONAL TRADE AND BUSINESS
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Ders Genel Tanıtım Bilgileri

Course Code:

COP4220

Ders İsmi:

KOÇTAŞ - Innovative Approaches in Home Improvement Retail

Ders Yarıyılı:

Fall
Spring

Ders Kredileri:

Theoretical	Practical	Credit	ECTS
3	0	3	6

Language of instruction:

English

Ders Koşulu:

Ders İş Deneyimini Gerektiriyor mu?:

Type of course:

Departmental Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Hybrid

Course Coordinator :

Prof. Dr. YAVUZ GÜNALAY

Course Lecturer(s):

Prof. Dr. İPEK ALTINBAŞAK FARİNA

Course Assistants:

Dersin Amaç ve İçeriği

Course Objectives:

Introduction of the retailing
Retail Management
Store management and Omnichannel
Today and the future of Retailing
How do we prepare for the future with innovative approaches?

Course Content:

Fundemantals of retail, the dynamics of home improvement retailing , internal and external environmental factors affecting retail management, brand management, customer relationship management, product placement and visual editing, category management process, sales and service from different channels (omnichannel), store atmosphere, retailing techniques, supply chain, logistics management and warehouse management.

Learning Outcomes

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
2 - Skills
Cognitive - Practical
3 - Competences
Communication and Social Competence
Learning Competence
Field Specific Competence
Competence to Work Independently and Take Responsibility

Ders Akış Planı

Week	Subject	Related Preparation
1)	Category Management
2)	Demand Planning for Retail
3)	Warehouse and Logistics Management (in Warehouse)
4)	Store Management
5)	Store Visit
6)	Customer Journey Management and being an inspritional brand
7)	Human Resources
8)	Merchandising
9)	Digital transformation,innovation and process improvement in retail management
10)	Finance Management
11)	Sales Management in retail
12)	Omnichannel
13)	CEO Talk
14)	Team Coaching
15)	Final Exam

Sources

Course Notes / Textbooks:	Lecturer's notes
References:	Yok

Ders - Program Öğrenme Kazanım İlişkisi

Ders Öğrenme Kazanımları
Program Outcomes
1) Has theoretical and practical knowledge on management, business, trade, economy, entrepreneurship, innovation, sustainable development related to International Trade and Business and can use this information
2) Can collect data from different sources in the global business world and successfully apply research techniques, use information and communication technologies.
3) Can analyze opportunities and threats with strategic thinking skills by using different resources and channels in the ever-changing global business world.
4) Can communicate orally and in writing with a good knowledge of English grammar.
5) He / she can transfer the knowledge and skills he / she has acquired in the field to the relevant people in written and oral form and evaluate them critically.
6) Adopts the principles of business ethics with the awareness of professional responsibility and can apply these principles within the framework of legal rules in the field of global trade and business.
7) He / she can collaborate in and out of the field, take responsibility, respect cultural differences and have ethical values.
8) Has sufficient awareness of social rights, justice, cultural values, environmental awareness, occupational health and safety.
9) With the lifelong learning skill acquired, she/he can identify learning needs and improve herself/himself

Ders - Öğrenme Kazanımı İlişkisi

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Has theoretical and practical knowledge on management, business, trade, economy, entrepreneurship, innovation, sustainable development related to International Trade and Business and can use this information	5
2)	Can collect data from different sources in the global business world and successfully apply research techniques, use information and communication technologies.	4
3)	Can analyze opportunities and threats with strategic thinking skills by using different resources and channels in the ever-changing global business world.	4
4)	Can communicate orally and in writing with a good knowledge of English grammar.	3
5)	He / she can transfer the knowledge and skills he / she has acquired in the field to the relevant people in written and oral form and evaluate them critically.	3
6)	Adopts the principles of business ethics with the awareness of professional responsibility and can apply these principles within the framework of legal rules in the field of global trade and business.	4
7)	He / she can collaborate in and out of the field, take responsibility, respect cultural differences and have ethical values.	4
8)	Has sufficient awareness of social rights, justice, cultural values, environmental awareness, occupational health and safety.	4
9)	With the lifelong learning skill acquired, she/he can identify learning needs and improve herself/himself	4

Öğrenme Etkinliği ve Öğretme Yöntemleri

Ölçme ve Değerlendirme Yöntemleri ve Kriterleri

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Attendance	14	% 10
Midterms	1	% 30
Final	1	% 60
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
Total		% 100

İş Yükü ve AKTS Kredisi Hesaplaması

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	3	42
Study Hours Out of Class	21	5	105
Midterms	1	2	2
Final	1	2	2
Total Workload			151