Course Objectives: |
In this course the students will get familiar with the concepts of visual production and communication tools. They will learn how video productions and other visual communication media are used in public relations; also they will practice in the field while learning how to use the communication tools. They will gain knowledge about visual arts and productions in the following areas of work in public relations: corporate public relations, broadcast, news releases. |
Course Content: |
In this course, students will learn about the topics of visual productions, writing storyboards, camera, graphics, lighting, voice, music, trailers, corporate education films, video productions in media relations and news releases. |
Week |
Subject |
Related Preparation |
1) |
What is your target in visual productions? How can you find information? |
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2) |
Writing, storyboard and first step to production |
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3) |
Visual Production Overview Camera-graphics |
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4) |
Visual Production Overview Lighting-Voice-Music |
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5) |
Visual Production Overview Last Part - Editing |
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6) |
How does Visual Production Process Work in PR? |
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7) |
How Visual Productions works with PR? Image films with examples |
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8) |
What is trailer? How can you product trailers? With examples |
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9) |
How can you product corporate education films for companies? |
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10) |
Public Relations in TV Programs - How to use visual PR activites in Tv Programs |
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11) |
Video Productions and Media Relations |
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12) |
Video News Releases |
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13) |
Video News Releases with examples |
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14) |
Review For The Final Exam |
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