INTERNATIONAL TRADE AND BUSINESS
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Ders Genel Tanıtım Bilgileri

Course Code:

PRL3541

Ders İsmi:

Employee Communication

Ders Yarıyılı:

Spring
Fall

Ders Kredileri:

Theoretical	Practical	Credit	ECTS
3	0	3	5

Language of instruction:

English

Ders Koşulu:

Ders İş Deneyimini Gerektiriyor mu?:

Type of course:

Non-Departmental Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

E-Learning

Course Coordinator :

Dr. Öğr. Üyesi SELCAN YEŞİLYURT

Course Lecturer(s):

Course Assistants:

Course Objectives:	This course provides perspectives that will undoubtedly illuminate our views of the important role that communication plays in the processes and functions of organizational life. It is through communication that people organize, and understanding how we do this will allow us to study how our own communication patterns affect organizational life.
Course Content:	By explaining the basic communication patterns, employee communication and organizational life processes will be discussed.

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
2 - Skills
Cognitive - Practical
3 - Competences
Communication and Social Competence
Learning Competence
Field Specific Competence
Competence to Work Independently and Take Responsibility

Week	Subject	Related Preparation
1)	Course introduction and overview Public Relations, history and evolution
2)	Corporate Communication Organizations and communication function Internal and employee communication
3)	Corporate communication Corporations communicating their vision, mission and values
4)	Culture Hofstede's national cultural dimensions
5)	Hofstede's dimensions of organizational culture
6)	Cultures of the organizations Power culture, role culture, person culture, task culture
7)	Assessing an organizations's culture Midterm
8)	Individual and social approaches to communication Social role theory Role congruity theory Transformational leadership
9)	Communication accommodation theory Accommodation through onvergence and divergence
10)	Group communication theories Groupthink
11)	Organizational assimilation and identification
12)	Employee communication channels Media selection Media richness Traditional channels
13)	Employee communication channels Online channels Intranets Blogs
14)	Change management, preparing employees for times of change Overview

Course Notes / Textbooks:
References:	Communicating with employees improving organizational communication / Frank M. Inside the organization : perspectives on employee communications LeMenager, Jack

Ders Öğrenme Kazanımları
Program Outcomes
1) Has theoretical and practical knowledge on management, business, trade, economy, entrepreneurship, innovation, sustainable development related to International Trade and Business and can use this information
2) Can collect data from different sources in the global business world and successfully apply research techniques, use information and communication technologies.
3) Can analyze opportunities and threats with strategic thinking skills by using different resources and channels in the ever-changing global business world.
4) Can communicate orally and in writing with a good knowledge of English grammar.
5) He / she can transfer the knowledge and skills he / she has acquired in the field to the relevant people in written and oral form and evaluate them critically.
6) Adopts the principles of business ethics with the awareness of professional responsibility and can apply these principles within the framework of legal rules in the field of global trade and business.
7) He / she can collaborate in and out of the field, take responsibility, respect cultural differences and have ethical values.
8) Has sufficient awareness of social rights, justice, cultural values, environmental awareness, occupational health and safety.
9) With the lifelong learning skill acquired, she/he can identify learning needs and improve herself/himself

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Has theoretical and practical knowledge on management, business, trade, economy, entrepreneurship, innovation, sustainable development related to International Trade and Business and can use this information
2)	Can collect data from different sources in the global business world and successfully apply research techniques, use information and communication technologies.
3)	Can analyze opportunities and threats with strategic thinking skills by using different resources and channels in the ever-changing global business world.
4)	Can communicate orally and in writing with a good knowledge of English grammar.
5)	He / she can transfer the knowledge and skills he / she has acquired in the field to the relevant people in written and oral form and evaluate them critically.
6)	Adopts the principles of business ethics with the awareness of professional responsibility and can apply these principles within the framework of legal rules in the field of global trade and business.
7)	He / she can collaborate in and out of the field, take responsibility, respect cultural differences and have ethical values.
8)	Has sufficient awareness of social rights, justice, cultural values, environmental awareness, occupational health and safety.
9)	With the lifelong learning skill acquired, she/he can identify learning needs and improve herself/himself