NEW MEDIA
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
IB4611	Business Ethics	Fall	3	0	3	6

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Dr. Öğr. Üyesi AHMET AYDEMİR
Course Lecturer(s):	Dr. BİLGE UYAN ATAY
Recommended Optional Program Components:	None
Course Objectives:	The purpose of this course is to enable students to consider the role of ethics in business administration in a complex, dynamic, global environment. Specific course objectives include: 1. To recognize ethical issues in business situations. 2. To apply several important frameworks for moral reasoning to complex business issues. 3. To appreciate the role of ethics as central in business decision making. 4. To develop a general management perspective that includes an ability to formulate, analyze, and defend decisions in ethical terms. 5. To analyze the ethical issues that appear in other Darden courses. 6. To allow students to critically examine their own ethics and test them in conversation with peers.

Learning Outcomes

The students who have succeeded in this course;
I. Defines business ethics and identifies morality in business.
II. Imparts the reasoning and analytical skills needed to apply ethical concepts to business decisions.
III. Identifies the moral issues involved in the management of specific problem areas in business.
IV. Understands the social, technological, and natural environments within which moral issues in business arise.
V. Describes the unethical practices in the marketplace.
VI. Identifies the unethical behavior of the individuals in the workplace.

Course Content

1st Week: Ethics and Business
2nd Week: Ethical Principles in Business
3rd Week: Ethical Principles in Business (continued)
4th Week: The Business System: Government, Markets, and International Trade
5th Week: Ethics in the Marketplace
6th Week: Ethics and the Environment
7th Week: Midterm
8th Week: Ethics and the Environment (continued)
9th Week: The Ethics of Consumer Production and Marketing
10th Week: The Ethics of Consumer Production and Marketing
11th Week: The Ethics of Consumer Production and Marketing (continued)
12th Week: The Ethics of Job Discrimination
13th Week: The Individual in the Organization
14th Week: The Individual in the Organization (continued)

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	1st Week: Ethics and Business
2)	2nd Week: Ethical Principles in Business
3)	3rd Week: Ethical Principles in Business (continued)
4)	4th Week: The Business System: Government, Markets, and International Trade
5)	5th Week: Ethics in the Marketplace
6)	6th Week: Ethics and the Environment
7)	7th Week: Review
8)	8th Week: Ethics and the Environment (continued)
9)	9th Week: The Ethics of Consumer Production and Marketing
10)	10th Week: The Ethics of Consumer Production and Marketing
11)	11th Week: The Ethics of Consumer Production and Marketing (continued)
12)	12th Week: The Ethics of Job Discrimination
13)	13th Week: The Individual in the Organization
14)	14th Week: The Individual in the Organization (continued)

Sources

Course Notes / Textbooks:	Required Text: Business Ethics (2006, 6th edition), by Manuel G. Velasquez, Prentice Hall.
References:	Optional Text: Managing Business Ethics (2011), by Linda K. Trevino and Katherina A. Nelson, Wiley. İş Hayatında Etik (2007), by Suna Tevrüz, Beta Yayınları, İstanbul.

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	14	% 10
Midterms	1	% 30
Final	1	% 40
Total		% 80
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 40
Total		% 80

ECTS / Workload Table

Activities	Number of Activities	Workload
Course Hours	14	40
Study Hours Out of Class	15	54
Midterms	1	2
Final	1	2
Total Workload		98

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To be able to critically interpret and discuss the theories, the concepts, the traditions, and the developments in the history of thought which are fundamental for the field of new media, journalism and communication.
2)	To be able to attain written, oral and visual knowledge about technical equipment and software used in the process of news and the content production in new media, and to be able to acquire effective abilities to use them on a professional level.
3)	To be able to get information about the institutional agents and generally about the sector operating in the field of new media, journalism and communication, and to be able to critically evaluate them.
4)	To be able to comprehend the reactions of the readers, the listeners, the audiences and the users to the changing roles of media environments, and to be able to provide and circulate an original contents for them and to predict future trends.
5)	To be able to apprehend the basic theories, the concepts and the thoughts related to neighbouring fields of new media and journalism in a critical manner.
6)	To be able to grasp global and technological changes in the field of communication, and the relations due to with their effects on the local agents.
7)	To be able to develop skills on gathering necessary data by using scientific methods, analyzing and circulating them in order to produce content.
8)	To be able to develop acquired knowledge, skills and competence upon social aims by being legally and ethically responsible for a lifetime, and to be able to use them in order to provide social benefit.
9)	To be able to operate collaborative projects with national/international colleagues in the field of new media, journalism and communication.
10)	To be able to improve skills on creating works in various formats and which are qualified to be published on the prestigious national and international channels.