IB2522 Import and Export ManagementBahçeşehir UniversityDegree Programs ADVERTISINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementBologna CommissionNational Qualifications
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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
IB2522 Import and Export Management Spring 3 0 3 10
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Assist. Prof. FADİME İREM DOĞAN
Recommended Optional Program Components: None
Course Objectives: The course is designed to prepare students for the ever-changing environment of international trade. Topics include company policies towards exports, investigating and choosing export markets, international trade terminology, import-export risks, pricing and payment methods, export-import organization, logistics and financing. Topics are covered in class and within a company environment assigned by the department.

Learning Outcomes

The students who have succeeded in this course;
1.Defines the characteristics of doing business in a cross-cultural environment.
2.Develops managerial and policy-making aspects associated with trading internationally. Formulate procedures for international trade and ultimately manage this function on behalf of a company.
3.Helps understand and develop professional working skills in investigating and choosing export markets.
4.Develops professional working skills in export - import organization.
5.Develops practices in foreign trade pricing.
6. Helps understand the procedures related to payment methods and financing.
7.Helps understand the nature of foreign trade logistics.
8.Develops familiarity with the details of export-import documentation and steps
9.Makes knowledgeable of the basics of containerization and leasing practices.
10. Develops the basic skills for successful negotiations in importing and exporting.


Course Content

This course focuses on the practical aspects of managing export and import operations, including documentation, logistics, financing, and risk management in international trade.
The teaching methods of this course include Technology-Enhanced Learning, and lectures.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction & Explanation of the Syllabus
2) Introduction Definition of Foreign Trade
3) International Export and Import
4) Planning and Negotiating
5) Selling with E-commerce
6) Market Entry Decisions
7) Entry Modes, Licensing and Franchising
8) Midterm
9) Customs and Foreign Trade Legislation
10) Free Zones
11) Incoterms
12) Foreing Trade Regulations
13) Types of Payments, Types of Documents
14) Foreign Trade Incentives

Sources

Course Notes / Textbooks: International Marketing and Export Management, 6th Ed. Gerald Albaum & Edwin Duerr Prentice Hall, 2008
References: none

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Quizzes 1 % 10
Midterms 1 % 40
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 20 10 200
Midterms 3 1 3
Final 1 2 2
Total Workload 247

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media 2
2) To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management
3) To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising
4) To be able to follow and interpret innovations in the field of advertising
5) To demonstrate a scientific perspective in line with the topics they are curious about in the field.
6) To address and solve the needs and problems of the field through the developed scientific perspective
7) To recognize and understand all the dynamics within the field of advertising
8) To analyze and develop solutions to problems encountered in the practical field of advertising