ADVERTISING | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
GEP0403 | French I | Fall | 3 | 0 | 3 | 5 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | GE-Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Hybrid |
Course Coordinator : | Dr. BURCU ALARSLAN ULUDAŞ |
Recommended Optional Program Components: | None |
Course Objectives: | The aim of this course: It will help you develop proficiency in basic listening, speaking, reading and writing in French. |
The students who have succeeded in this course; When you successfully complete this course you will be able to do the following. 1. You will be able to introduce yourself 2. You will be able to greet people 3. You will learn the alphabet 4. You will learn French pronunciation and accents 5. You will be able to distinguish between masculine and feminine 6. You will be able to make plurals 7. You will learn basic question patterns 8. You will learn articles 9. You will learn prepositions 10. You will learn verb conjugations (etre, avoir, aller +1st group verbs) 11. You will be able to introduce someone else 12. You will improve your vocabulary (family, profession, nationality, colors, adjectives, clothing, food, drink, hobby…) 13. You will be able to count in French (0-100) 14. You will learn the days, months, seasons 15. You will be able to talk about yourself and your family 16. You will be able to make negative sentences 17. You will be able to talk about your hobbies or favorite activities |
Week | Subject | Related Preparation |
1) | Introduction to 0403 course Alphabet, accents, letter combinations, pronunciation, greetings, introductions Don't say goodbye. Name coding Saluer, Se presenter,prendre conge Salut, bonjour, je m'appelle, au revoir, ça va | |
2) | Unit 1. Lesson 0. French numbers 11-20, family words, nationalites, Etre, s'appeler, combinations (eau,ch,au,oi,ai) | |
3) | Unite 1.Leçon1.Etre,avoir,s'appeler, Habiter. Pronouns, numbers 20-30 genders-masculin-feminine Quel age avez-vous? Avoir | Devoir 2 |
4) | Unite 1. Leçon 2.Articles le/la, professions,habiter verb, nombres 30-40 en,au,a prepositions, countries Listening, reading, speaking This presenter | Devoir 4 |
5) | Unite 1.Leçon 3. Aller and avoir verbs, relative pronouns, masculine-feminine articles nombres 40-50 Un-une, Quel question types numbers | Devoir 4 |
6) | Unite 1.Leçon 4-1.group verb conjugation in present tense:chercher,parler,aimer,habiter Activities, hobbies, e-mail correspondence 50-60 | Devoir 5 |
7) | Unite 1 Leçon 4. Days of the week, months and seasons, nombres 60-70 Don't talk, J'aime … Je n'aime pas …J'adore … Je deteste … | Devoir 6 |
8) | 1.QUIZ (ONLINE, on itslearning) 14.11.2024 out of 100 points | |
9) | Aimer,adorer,detester.J'aime … je n'aime pas…food-drink; Hours.Quelle heure est-il? Province est … 70-80 | Devoir 7 |
10) | Unite 2.Leçon 5.Plural of nouns, plural of articles, il y a, clothes, prepositions of place and adverbs Qu'est-ce que… question, Listening, speaking 80-90 | Devoir 8 |
11) | Unite 2.Leçon 6.Plural of nouns, adjectives, pronouns, .Colors, .Leçon 7.Shopping, demonstrative adjectives feminine-masculine-plural, clothes, colors, chercher 90-100 trouver verbs,Comment?Combien? questions | Devoir 9 |
12) | Unite 2.Leçon 7.Reading, listening, answering questions, Don't ask the price or color, identifying objects and asking for location, expressing tastes don't | Devoir 10 |
13) | 2.QUIZ ONLINE 19.12.2024 out of 100 points | out of 100 points |
14) | 2.Quiz analysis. FINAL preparation – exercises excuse week |
Course Notes / Textbooks: | |
References: | Le nouveau TAXİ 1 (livre de l’étudiant) Le matériel de l’enseignant (Hocanın ders materyalleri) |
Semester Requirements | Number of Activities | Level of Contribution |
Quizzes | 2 | % 20 |
Homework Assignments | 1 | % 10 |
Presentation | 1 | % 10 |
Final | 1 | % 60 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 3 | 42 |
Application | 3 | 2 | 6 |
Study Hours Out of Class | 16 | 1 | 16 |
Presentations / Seminar | 2 | 2 | 4 |
Project | 2 | 4 | 8 |
Homework Assignments | 6 | 2 | 12 |
Quizzes | 1 | 2 | 2 |
Midterms | 1 | 2 | 2 |
Final | 1 | 2 | 2 |
Total Workload | 94 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. | 1 |
2) | To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. | 2 |
3) | To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. | 2 |
4) | To be able to analyze primary and secondary research data for a variety of products and services. | 3 |
5) | To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. | 2 |
6) | To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) | 3 |
7) | To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. | 2 |
8) | To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. | 3 |
9) | To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. | 3 |
10) | To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. | 2 |
11) | To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) | 1 |
12) | To be able to identify and meet the demands of learning requirements. | 2 |
13) | To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. | 3 |