Week |
Subject |
Related Preparation |
1) |
Introduction to course. |
What is theatre, what is script , difference between novels and scripts. Short plays and Little Prince |
2) |
Function of Theare / Terminology |
Why people need art, theatre? Discussion: Art is necessity or luxury? Theatre terms. |
3) |
Critical View to plays |
Read some theatre Criticisms and Review. |
4) |
Analyse Methods
|
Avant-garde Theatre Reading and Understanding a play with some short Peter Bürger ve Cristopher Inn
|
5) |
Literary analysis Methods. |
plot, character, setting, point of view, tone, mood, and theme |
6) |
Read / Act a play in Class and Discussion about play. |
Read a play “Silent Clock” and discussion. |
7) |
Absurd Theatre |
Samuel Beckett, Eugune Ionesco plays |
8) |
Introduction to Dramaturgy |
Hülya Nutku’s “ Dramaturji Sahne Bilimi” |
9) |
Play Analysis and Discussion
Grotowoski Method |
Thomas Richards- Grotowski Tekniği
|
10) |
In-Yer-Face Theatre in England |
Royal Court and playwrights: Anthony Neilson, Joe Penhall, Sarah Kane. |
11) |
Read / Act a Play in Class |
, Sarah Kane’s “ Blasted” |
12) |
Play Analysis and discussion
|
See a Performance of playwright; Philip Ridley, Martin McDonagh or Mark Ravenhill.
|
13) |
Debate- Violance in Theatre plays |
Discussion: Try to catch and defend different point of views on play: a new play that’ll be chosen in class. |
14) |
Play Analysis and Discussion
Critical Writing |
Choose a contemporary playwright and present the play.
|
15) |
Final Exam |
|
16) |
Final Exam |
|
|
Program Outcomes |
Level of Contribution |
1) |
To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy.
|
1 |
2) |
To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising.
|
2 |
3) |
To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency.
|
2 |
4) |
To be able to analyze primary and secondary research data for a variety of products and services.
|
3 |
5) |
To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace.
|
2 |
6) |
To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1)
|
3 |
7) |
To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field.
|
2 |
8) |
To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures.
|
3 |
9) |
To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies.
|
3 |
10) |
To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace.
|
2 |
11) |
To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level)
|
1 |
12) |
To be able to identify and meet the demands of learning requirements.
|
2 |
13) |
To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession.
|
3 |