Week |
Subject |
Related Preparation |
1) |
Introduction |
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2) |
Migration 101 |
S. Castles, de Haas, H., & Miller, M. J. (2014) The Age of Migration: International Population Movements in the Modern World 5th (fifth) Edition, Chapter 1, p. 1-20. |
3) |
European Union 101 & Area of Justice, Freedom and Security in the EU |
Marhold, H. (2016). The European “Area of Freedom, Security and Justice” : its evolution and three fundamental dilemmas. L'Europe en Formation, 3(3), 9-24. https://doi.org/10.3917/eufor.381.0009
Geddes, A., & Scholten, P. (2016). “Towards common European migration and asylum policies?” in The politics of migration and immigration in Europe. Sage.
Huysmans, J. (2000). The European Union and the securitization of migration. JCMS: Journal of Common Market Studies, 38(5), 751-777. |
4) |
Free movement of European citizens and Schengen |
Guild, E., Brouwer, E., Groenendijk, K., & Carrera, S. (2015). What is happening to the Schengen borders?. CEPS Paper in liberty and security in Europe, 86.
EUR-Lex, “The Schengen area and cooperation”, https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=legissum%3Al33020
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5) |
EU Entry/Exit System and the governance of external borders
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Hess, S., & Kasparek, B. (2017). Under control? Or border (as) conflict: Reflections on the European border regime. Social Inclusion, 5(3), 58-68.
FRONTEX European Border and Coast Guard Agency: https://frontex.europa.eu/
Triandafyllidou, A., & Bartolini, L. (2020). Irregular Migration and Irregular Work: A Chicken and Egg Dilemma. In Migrants with Irregular Status in Europe (pp. 139-163). Springer, Cham.
Bigo, D. (2005). Frontier controls in the European Union: who is in control?. Controlling frontiers: Free movement into and within Europe, 49-99.
|
6) |
Labour and student migration to the EU |
Riaño, Y., Van Mol, C., & Raghuram, P. (2018). New directions in studying policies of international student mobility and migration. Globalisation, Societies and Education, 16(3), 283-294.
Consterdine, E., & Samuk, S. (2018). Temporary migration Programmes: The cause or antidote of migrant worker exploitation in UK agriculture. Journal of International Migration and Integration, 19(4), 1005-1020.
|
7) |
The EU asylum policy and the challenges against a Common European Asylum System |
Bauböck, R. (2018). Refugee protection and burden‐sharing in the European Union. JCMS: Journal of Common Market Studies, 56(1), 141-156.
EASO European Asylum Support Office: https://www.easo.europa.eu/
Carrera, S., Blockmans, S., Gros, D., & Guild, E. (2015). The EU's Response to the Refugee Crisis: Taking Stock and Setting Policy Priorities. CEPS essay, (20/16). |
8) |
MIDTERM EXAM |
|
9) |
Politicization of migration in the EU: public attitudes & political discourses |
Börzel, T. A., & Risse, T. (2018). From the euro to the Schengen crises: European integration theories, politicization, and identity politics. Journal of European Public Policy, 25(1), 83-108. |
10) |
Externalization of migration management & the relations with the non-EU countries |
Üstübici, A., & İçduygu, A. (2019). Border closures and the externalization of immigration controls in the Mediterranean: A comparative analysis of Morocco and Turkey. New Perspectives on Turkey, 60.
İçduygu, A., & Aksel, D. B. (2014). Two-to-tango in migration diplomacy: Negotiating readmission agreement between the EU and Turkey. European journal of migration and law, 16(3), 337-363.
|
11) |
Migration and asylum in the context of Turkey-EU relations
|
İçduygu, A. (2015). Turkey's evolving migration policies: A Mediterranean transit stop at the doors of the EU. Istituto affari internazionali.
İçduygu, A., & Aksel, D. B. (2013). Turkish migration policies: A critical historical retrospective. Perceptions, 18(3), 167.
|
12) |
Turkish citizens’ mobility in the EU |
Seçil Paçacı Elitok, “A Step Backward for Turkey?: The Readmission Agreement and the Hope of Visa Free Europe”, IPC Mercator Policy Brief, December 2015.
Karadağ, S. (2019). Extraterritoriality of European borders to Turkey: an implementation perspective of counteractive strategies. Comparative Migration Studies, 7(1), 1-16. |
13) |
Turkey-EU borders: “2015 crisis” and its aftermath |
İşleyen, B. (2018). Turkey’s governance of irregular migration at European Union borders: Emerging geographies of care and control. Environment and Planning D: Society and Space, 36(5), 849-866.
Öner, Selcen “Turkey as a Strategic Partner of the EU during the Refugee Crisis: The Challenges and Prospects”, Timofey Agarin and Nevena Nancheva (Eds), A European Crisis: Perspectives on Refugees, Solidarity and Europe, Stuttgart: ibidem-Verlag Pub., 2018.
Saatçioğlu, B. (2020). The European Union’s refugee crisis and rising functionalism in EU-Turkey relations. Turkish Studies, 21(2), 169-187.
Muftuler-Bac, M. (2020). Turkey and the European Union Refugee Deal: Assessing Turkish Migration Policies and the External Protection of European Borders. MAGYC project.
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14) |
REVISION & Q/A SESSION |
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|
Program Outcomes |
Level of Contribution |
1) |
To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy.
|
2 |
2) |
To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising.
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2 |
3) |
To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency.
|
2 |
4) |
To be able to analyze primary and secondary research data for a variety of products and services.
|
2 |
5) |
To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace.
|
2 |
6) |
To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1)
|
2 |
7) |
To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field.
|
3 |
8) |
To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures.
|
2 |
9) |
To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies.
|
2 |
10) |
To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace.
|
2 |
11) |
To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level)
|
2 |
12) |
To be able to identify and meet the demands of learning requirements.
|
2 |
13) |
To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession.
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2 |