PHY2003 Modern PhysicsBahçeşehir UniversityDegree Programs ADVERTISINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
PHY2003 Modern Physics Spring 3 0 3 4
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Assoc. Prof. MUHAMMED AÇIKGÖZ
Recommended Optional Program Components: None
Course Objectives: To introduce the fundamentals of relativity, Quantum physics, atomic physics and nuclear physics.

Learning Outcomes

The students who have succeeded in this course;
The students who succeeded in this course;
will be able to understand the special theory of relativity.
will be able to formulate the Lorentz transformation equations.
will be able to formulate relativistic linear momentum and energy.
will be able to discriminate Quantum physics from classical physics.
will be able to formulate wave mechanics.
will be able to apply Schrödinger equation to some applications.
will be able to learn the elementary concepts of Quantum physics.
will be able to define hydrogen atom concept in Quantum physics.
will be able to apply quantum theory to nuclear structure.
will be able to discriminate nuclear reactions; fission and fusion.
will be able to apply quantum theory to nuclear reactions.
will be able to apply quantum theory to elementary particles and their interactions.

Course Content

In this course theory of relativity; the Lorentz transformation equations; basics of Quantum mechanics; Schrödinger equation; principles of the atomic physics and nuclear physics will be taught.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to Modern Physics, and Theory of Relativity.
2) Theory of Relativity.
3) Quantum Theory of Light; Introduction to the theory and results of waves.
4) Quantum Physics; The beginnings of quantum theory
5) Quantum Physics; A basic introduction to quantum mechanics and wave mechanics.
6) Quantum Physics; probabilities and normalization; SHO
7) Schrödinger Equation and Quantum Mechanics
8) Atomic Physics; atomic structure
9) Atomic Physics; molecular structure
10) Nuclear Physics; Nuclear structure and Nuclear binding energy, nuclear force, radioactivity
11) Nuclear Physics applications; Nuclear reactions; fission and fusion; Radiation detectors and applications
12) Selected Topics
13) Selected Topics
14) Selected Topics

Sources

Course Notes / Textbooks: 1) Physics for Scientists and Engineers, eighth editions (2010) by John W. Jewett, Jr. and Raymond A. SERWAY, BROOKS/COLE CENGACE learning.
2) Physics for Scientists and Engineers with Modern Physics, sixth editions (2006) by Raymond A. SERWAY and John W. Jewett, Jr., Brooks/Cole- Thomson Learning.
References: 1) Physics, Principles with applications, 5th edition (1998) by Douglas C. GIANCOLI, Prentice Hall, Upper Saddle River, New Jersey 07458
2) Fundamentals of Physics, 5th edition (1997) by David HALLIDAY, Robert RESNICK and Jearl WALKER, John Wiley &Sons. Inc. New York.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Quizzes 2 % 10
Midterms 1 % 40
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 14 2 28
Midterms 1 14 14
Final 1 16 16
Total Workload 100

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. 2
2) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. 2
3) To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. 2
4) To be able to analyze primary and secondary research data for a variety of products and services. 2
5) To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. 2
6) To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) 2
7) To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. 3
8) To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. 2
9) To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. 2
10) To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. 2
11) To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) 2
12) To be able to identify and meet the demands of learning requirements. 2
13) To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. 2