ACL3055 Modern America and PoliticsBahçeşehir UniversityDegree Programs ADVERTISINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
ACL3055 Modern America and Politics Spring
Fall
3 0 3 6
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Dr. Öğr. Üyesi HATİCE ÖVGÜ TÜZÜN
Recommended Optional Program Components: none
Course Objectives: The objective of this course is to introduce present political and social USA and to specify U.S positioning in the world affairs by developing a critical eye on the foreign relations of U.S particularly focusing on Turkish-American relations since 1950s.

Learning Outcomes

The students who have succeeded in this course;
The students who succeed in this course will be able to:

1)discuss the major themes of modern American socio-politics from World War I to present
2)employ historical and sociological perspectives relating to the development of relations berween U.S and the World
3)formulate interpretations of U.S relations to the Middle East
4)evaluate how foreign relations between Turkey and America was established and shaped due to the changing political interests of both sides.
5)examine the evolution of current political and social events such as peace making policies, globalization, international relations.

Course Content

Modern America and Socio Political Relations, Turkish-American Relations

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction: America is on the stage ( The politics of a new century 1910-1920)
2) The Rise of Black Militance and the Harlem Renaissance: The Age of Jazz and Mass Culture Reading
3) Getting Ready for the Second World War Reading
4) The Fascist Challenge and the Pasific Conflict , 1940-1950 Reading
5) Post-war America: The Truman Doctrine and the Marshall Plan, the history of NATO, 1945-1955 Reading
6) Eisenhower Years (1953-1960): The Soviet (Communist Challenge) The Age of Space Reading
7) The Civil Rights Movement: The Age of Television, Beat Generation, 60s/ Black Power Reading
8) 1960s Turkish-American Partnership: The Alliances Reading
9) The Rise of the New Right: Ronald Reagan ( Issue of Iran and Middle East) Reading
10) Turkish- American Relations 1980s: Turning Point, Turgut Ozal/ The Collapse of the Communist Regimes Reading
11) The Era of: Bush and Clinton Reading
12) George W. Bush and September 11, 2001 Reading
13) America Fights Back : War in Afghanistan, Second Iraq War and Turkey's role Reading
14) Obama's Policy: Iran, Taliban and the Nucleer Issue (Where Turkey Stands? Reading
15) Final
16) Final

Sources

Course Notes / Textbooks: My own lecture notes
Stephen Ambrose and Douglas Brinkley, Rise to Globalism, eighth edition (New York: Penguin, 1997).
References: G. John Ikenberry, ed., American Foreign Policy: Theoretical Essays, Fifth edition (New York: Pearson Longman, 2005)
Roger R. Trask, The United States Response to Turkish Nationalism and Reform 1914-1939, The University of Minnesota Press, Minneapolis, 1971
Richard C. Company Turkey and the United States : The Arms Embargo Period, New York : Praeger, 1986
McGhee, George. The US-Turkish-Nato Middle East Connection:How the Truman Doctrine Contained the Soviets in the Middle East . New York : St Martin ’s, 1990
Akdes Nimet Kurat Turk-Amerikan Munasebetlerine Kisa Bir Bakis, , Dogus, Ankara, 1959
Oral Sander Turk-Amerikan Iliskileri 1947-1964, Ankara Uni. Siyasal Bilgiler Fak. Yay. 1979

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 16 % 10
Quizzes 2 % 10
Midterms 1 % 40
Final 1 % 40
Total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 14 2 28
Quizzes 2 2 4
Midterms 1 2 2
Final 1 2 2
Total Workload 78

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. 2
2) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. 2
3) To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. 2
4) To be able to analyze primary and secondary research data for a variety of products and services. 2
5) To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. 2
6) To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) 2
7) To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. 3
8) To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. 2
9) To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. 2
10) To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. 2
11) To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) 2
12) To be able to identify and meet the demands of learning requirements. 2
13) To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. 2