| ADVERTISING | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| DES3922 | History of Design and Technology II | Spring | 2 | 0 | 2 | 4 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
| Language of instruction: | English |
| Type of course: | Non-Departmental Elective |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Assoc. Prof. MEHMET ASATEKİN |
| Course Lecturer(s): |
Assoc. Prof. MEHMET ASATEKİN |
| Recommended Optional Program Components: | None |
| Course Objectives: | The course aims to provide information on the beginnings and development of industrial design and on its present state in different countries. |
|
The students who have succeeded in this course; - define the beginning process of industrial design as a new discipline, - define the development and dynamics of industrial design, - identify and discuss prominent examples of industrial design, - analyze industrial design movements, styles, places and designers, - evaluate industrial design examples in reciprocal relations. |
| This second part of the two-semester course starts with the effects of industrial revolution on visual arts and on crafts. It continues with the emergence of industrial design and its development in several countries. It discusses the different and differing characteristics of industrial design in time and place. |
| Week | Subject | Related Preparation |
| 1) | From Crafts to Machine Age | |
| 2) | From Crafts to Machine Age II | |
| 3) | 1930larda ABD | |
| 3) | Bauhaus | |
| 4) | Emergence of Industrial Design | |
| 5) | Post-war USA | |
| 6) | Post-war Europa: UK and France | |
| 7) | Post-war Europa: Germany | |
| 8) | Post-war Europa: Italy | |
| 9) | Design in Scandinavia. | |
| 10) | Globalism in Design I | |
| 11) | Globalism in Design II | |
| 12) | Enlarging Borders: Design and Innovation | |
| 13) | Enlarging Borders: Designer as Entrepreneur | |
| 14) | Wrap-up, "Objectified" |
| Course Notes / Textbooks: | non |
| References: | non |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 12 | % 5 |
| Homework Assignments | 1 | % 15 |
| Midterms | 2 | % 40 |
| Final | 1 | % 40 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 60 | |
| PERCENTAGE OF FINAL WORK | % 40 | |
| Total | % 100 | |
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 2 | 28 |
| Study Hours Out of Class | 12 | 4 | 48 |
| Homework Assignments | 2 | 6 | 12 |
| Midterms | 1 | 2 | 2 |
| Paper Submission | 1 | 8 | 8 |
| Final | 1 | 2 | 2 |
| Total Workload | 100 | ||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media | 2 |
| 2) | To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management | |
| 3) | To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising | |
| 4) | To be able to follow and interpret innovations in the field of advertising | |
| 5) | To demonstrate a scientific perspective in line with the topics they are curious about in the field. | |
| 6) | To address and solve the needs and problems of the field through the developed scientific perspective | |
| 7) | To recognize and understand all the dynamics within the field of advertising | |
| 8) | To analyze and develop solutions to problems encountered in the practical field of advertising |