PUBLIC RELATIONS AND PUBLICITY
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
ARC3906	Landscape Design	Spring Fall	2	0	2	4

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Instructor DENİZ ARSLAN HİNDİOĞLU
Course Lecturer(s):	Instructor DENİZ ARSLAN HİNDİOĞLU
Course Objectives:	The aim of this course is twofold. Firstly, to introduce architecture students with contemporary design of natural environments, its theoretical/conceptual backgrounds. Second, to raise awareness of the students about different approaches to man-made natural environments in different cultures through architectural history.

Learning Outcomes

The students who have succeeded in this course;
- Understanding of the relationship between human behavior, the natural environment and the design of the built environment.
- Ability to design projects that optimize, conserve, or reuse natural and built resources, provide healthful environments for occupants/users, and reduce the environmental impacts of building construction and operations on future generations through means such as carbon-neutral design, bioclimatic design, and energy efficiency.
- Ability to respond to site characteristics such as soil, topography, vegetation, and watershed in the development of a project design.

Course Content

The importance of man-made natural environments on human life in architectural and urban scales; Design of man-made natural environments; Theories, concepts and elements of landscape design in relation to architectural history.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	The Architecture of the Landscape and the Landscape in Architecture. Unity of Man and nature: creation of nature: Man-made natural environment.
2)	Different approaches to Landscape Design in Architectural History
3)	Different approaches to Landscape Design in Architectural History
4)	Technical Visit
5)	Technical Visit
6)	Midterm/Student Presentation I ( Historical Gardens)
7)	Midterm/Student Presentation I ( Historical Gardens)
8)	What is Earthworks Landscape Architecture
9)	What is Temporary Landscape Architecture
10)	What is Pup-up Landscape Architecture
11)	Technical Visit
12)	Technical Visit
13)	Evaluation/Design Studio
14)	Poster Presentation Report Submission About temporary Landscape &Pup-Up Landscape

Sources

Course Notes / Textbooks:

References:

1) Berrizbeitia,A. and Pollak,L.(1999) Inside Outside Between Architecture and Landscape, Massachusetts: Rockport Publishers, Inc..
2) Conan,M. ed.,(2007)Contemporary Garden Aesthetics, Creations and Interpretations. Washington, DC: Dumbarton Oaks.
3) Duran.S.C. (2008) Contemporary landscape architecture, Cologne: Daab..
4) Kiley,D. and Amidon,J. (1999) Dan Kiley in His Own Words, America’s Master Landscape Architect, London: Thames & Hudson Ltd..
5) Krauel,J (2007). New Urban Elements, Barcelona: Links.
6) Mosser,M and Teyssot,G. (1991) The History of Garden Design,Thames and Hudson,London.
7) Rogers,E.B (2001). Landscape Design: A Cultural and Architectural History, NY: Harry N. Abrams Inc..
8) Swaffield S.(2002) Theory in Landscape Architecture: A Reader (Penn Studies in Landscape Architecture), University of Pensylvania Press.
9) Turner,T.,(2011) European Gardens: History, Philosophy and Design, Routledge.
10) Turner,T.,(2010) Asian Gardens: History, Beliefs and Design,Routledge
11) Van Uffelen,C. (2009) 1000 X Landscape Architecture, Braun.
12) Mcleod, V., (2008) Detail in Contemporary Landscape Architecture, Laurence King.
13) Waterman,T (2009)The Fundementals of Landscape Architecture,AVA Publishing.
14) Weddle,A.E.(1979) Landscape Techniques, Heinemann, London.
15) Zevon,S.,(1999) Outside architecture: outdoor rooms designed by architects, Gloucester, Mass.: Rockport Publishers.
16) Zimmermann,A. (2011) Constructing Landscape [SC]: Materials, Techniques, Structural Components.

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	14	% 20
Midterms	1	% 40
Final	1	% 40
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 60
PERCENTAGE OF FINAL WORK		% 40
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	2	28
Study Hours Out of Class	12	6	72
Presentations / Seminar	1	1	1
Project	1	2	2
Homework Assignments	3	1	3
Midterms	2	1	2
Jury	1	1	1
Final	1	1	1
Total Workload			110

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2)	To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
3)	To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
4)	To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
5)	To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
6)	To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
7)	To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
8)	To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
9)	To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes.
10)	To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
11)	To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations.
12)	To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
13)	To be able to explain and describe business marketing activities, economics, business law and global business practices.
14)	To be able to recognize national and international, social and cultural dimensions of public relations.