ADVERTISING | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
SEN4011 | Software Measurement and Testing | Spring | 3 | 0 | 3 | 6 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | |
Course Lecturer(s): |
Assist. Prof. BETÜL ERDOĞDU ŞAKAR |
Recommended Optional Program Components: | None |
Course Objectives: | The students will have the ability of applying the principles of software measurement to plan software projects to monitor how well projects are being carried out. The students can also prepare test cases to test the developed applications in software projects at the end of the course. |
The students who have succeeded in this course; 1. Define the terminology of software measurement and test and describe software measurement tools 2. Define goal based measurement and related metrics 3. Describe measurement models, scales and metrics 4. Measure physical software size and express functionality of a software 5. Identify the structural complexity of a software 6. Evaluate effort estimations and task durations in a software development project 7. Define software reliability models 8. Define software testing basics and principles 9. Identify origins of defects and defect classes 10. Apply black box and white box testing techniques in a software development project |
The course content is composed of software measurement basics, goal based measurement, measurement theory, measuring software size, measuring complexity, estimating effort, measuring software reliability, software testing principles, defects and tests, black box testing strategies, white box testing strategies. |
Week | Subject | Related Preparation |
1) | Introduction | |
2) | Software Measurement Basics | |
3) | Goal Based Measurement | |
4) | Measurement Theory | |
5) | Measuring Software Size | |
6) | Measuring Complexity | |
7) | Estimating Effort | |
8) | Measuring Software Reliability | |
9) | Software Testing Principles | |
10) | Defects and Tests | |
11) | Black Box Testing Strategies | |
12) | Black Box Testing Strategies | |
13) | White Box Testing Strategies | |
14) | White Box Testing Strategies |
Course Notes / Textbooks: | Lonnie D. Bentley and Jeffrey L. Whitten, Systems Analysis & Design for the Global Enterprise 7ed, McGraw Hill, 2007, ISBN-13 978-0-07-110766-2 |
References: | Yok |
Semester Requirements | Number of Activities | Level of Contribution |
Project | 1 | % 25 |
Midterms | 1 | % 35 |
Final | 1 | % 40 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 35 | |
PERCENTAGE OF FINAL WORK | % 65 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 3 | 42 |
Study Hours Out of Class | 5 | 7 | 35 |
Project | 1 | 20 | 20 |
Midterms | 1 | 20 | 20 |
Final | 1 | 21 | 21 |
Total Workload | 138 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. | 2 |
2) | To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. | 2 |
3) | To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. | 2 |
4) | To be able to analyze primary and secondary research data for a variety of products and services. | 2 |
5) | To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. | 2 |
6) | To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) | 2 |
7) | To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. | 3 |
8) | To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. | 2 |
9) | To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. | 2 |
10) | To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. | 2 |
11) | To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) | 2 |
12) | To be able to identify and meet the demands of learning requirements. | 2 |
13) | To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. | 2 |