ADVERTISING | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
COP4435 | Samsung Developing Applications for Android Devices | Spring | 3 | 0 | 3 | 6 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Assist. Prof. TARKAN AYDIN |
Course Lecturer(s): |
Prof. Dr. TAŞKIN KOÇAK Assist. Prof. SELÇUK BAKTIR Assist. Prof. TARKAN AYDIN Assist. Prof. TEVFİK AYTEKİN Assist. Prof. ÖVGÜ ÖZTÜRK ERGÜN |
Recommended Optional Program Components: | None |
Course Objectives: | This complete hands-on course encourages students to learn by building increasingly more sophisticated and meaningful mobile applications for Android. |
The students who have succeeded in this course; I. Know the basic concepts and technique of developing applications for the Android phone. II. Be able to use the SDK and other development tools. III. Know the basic concepts of Android phone features and capabilities. IV. Be able to understand Java programming as it related to application development for the Android platform. V. Know how to acquire additional resources and security information needed for various different types of Android applications features and services (maps, SMS, Email, etc). VI. Know how to work with the SQLite database features. VII. Be familiar with how to publish Android applications to the Android Market. |
Leveraging Application Fundamentals, Creating User Interfaces, Interacting With the UI, Managing the activity lifecycle, Manipulating the SQLite database, Maintaining System Responsiveness, Exchanging Data over the Internet, Enhancing the User Experience, Publishing Applications |
Week | Subject | Related Preparation |
1) | Introducing the Android Platform | |
2) | Leveraging Application Fundamentals | |
3) | Leveraging Application Fundamentals | |
4) | Creating User Interfaces | |
5) | Processing User Input | |
6) | Interacting With the UI | |
7) | Managing the activity lifecycle | |
8) | Persisting Application Data | |
9) | Selecting storage options | |
10) | Manipulating the SQLite database | |
11) | Maintaining System Responsiveness | |
12) | Exchanging Data over the Internet | |
13) | Enhancing the User Experience | |
14) | Publishing Applications |
Course Notes / Textbooks: | Zigurd Mednieks, Laird Dornin, G. Blake Meike, Masumi Nakamura, Programming Android , Murat Önder-Ahmet Oğuz Mermerkaya, Merhaba Android |
References: | None |
Semester Requirements | Number of Activities | Level of Contribution |
Quizzes | 10 | % 10 |
Homework Assignments | 10 | % 10 |
Project | 1 | % 30 |
Midterms | 1 | % 20 |
Final | 1 | % 30 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
Total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 14 | 28 |
Laboratory | 14 | 14 |
Application | 14 | 28 |
Presentations / Seminar | 1 | 20 |
Homework Assignments | 14 | 28 |
Quizzes | 5 | 5 |
Midterms | 2 | 4 |
Final | 1 | 2 |
Total Workload | 129 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. | 2 |
2) | To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. | 2 |
3) | To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. | 2 |
4) | To be able to analyze primary and secondary research data for a variety of products and services. | 2 |
5) | To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. | 2 |
6) | To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) | 2 |
7) | To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. | 3 |
8) | To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. | 2 |
9) | To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. | 2 |
10) | To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. | 2 |
11) | To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) | 2 |
12) | To be able to identify and meet the demands of learning requirements. | 2 |
13) | To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. | 2 |