BAHÇEŞEHİR UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
| ADVERTISING | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
Course Introduction and Application Information
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| COP4425 | Wissen Akademi - Mobile Operating Systems & Applications | Spring | 3 | 0 | 3 | 6 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Basic information
| Language of instruction: | English |
| Type of course: | Non-Departmental Elective |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Assoc. Prof. TEVFİK AYTEKİN |
| Course Lecturer(s): |
Prof. Dr. TAŞKIN KOÇAK Assoc. Prof. TEVFİK AYTEKİN Assist. Prof. ÖVGÜ ÖZTÜRK ERGÜN |
| Recommended Optional Program Components: | none |
| Course Objectives: | This course covers a comprehensive overview of mobile operating systems, application development, augmented reality, location based services, near-field communications (NFC), html 5.0 coded applications, and social networking based mobile applications. |
Learning Outcomes
|
The students who have succeeded in this course; The students will learn the state-of-the-art mobile operating systems and applications. In this course, the students are expected to acquire a valuable knowledge on fundamentals of mobile application development as well as get a basic understanding of augmented reality, location based services, and near-field communications (NFC). In addition, they will gain hands-on experience in programming and setting up the most popular mobile operating systems developed by different manufacturers, such as Apple iOS 4.0, BlackBerry OS, Android OS, Nokia Ovi, and Samsung Bada. |
Course Content
| Mobile Technologies Introduction Global Mobile Trends Introduction to Mobile Operating Systems Apple iOS 4.0 BlackBerry OS Android OS Nokia Ovi Samsung Bada Location Based Services Html 5.0 coded Apps. Augmented Reality on Mobile Apps. Social networking based Mobile Apps. NFC (Near Field Communication) Projects The teaching methods of the course include lectures, group work, technology-assisted learning, project preparation, and practice. |
Weekly Detailed Course Contents
| Week | Subject | Related Preparation |
| 1) | Mobile Technologies Introduction | |
| 2) | Global Mobile Trends | |
| 3) | Introduction to Mobile Operating Systems | |
| 4) | Apple iOS 4.0 | |
| 5) | BlackBerry OS | |
| 6) | Android OS | |
| 7) | Samsung Bada | |
| 8) | Nokia Ovi | |
| 9) | Location Based Services | |
| 10) | Html 5.0 coded Applications. | |
| 11) | Augmented Reality on Mobile Applications. | |
| 12) | Social networking based Mobile Applications. | |
| 13) | NFC (Near Field Communication) | |
| 14) | Projects/presentations |
Sources
| Course Notes / Textbooks: | yok |
| References: | yok |
Evaluation System
| Semester Requirements | Number of Activities | Level of Contribution |
| Field Work | 1 | % 10 |
| Quizzes | 2 | % 20 |
| Project | 1 | % 40 |
| Final | 1 | % 30 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 30 | |
| PERCENTAGE OF FINAL WORK | % 70 | |
| Total | % 100 | |
ECTS / Workload Table
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Project | 1 | 20 | 20 |
| Homework Assignments | 2 | 30 | 60 |
| Midterms | 1 | 20 | 20 |
| Final | 1 | 20 | 20 |
| Total Workload | 162 | ||
Contribution of Learning Outcomes to Programme Outcomes
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media | 2 |
| 2) | To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management | |
| 3) | To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising | |
| 4) | To be able to follow and interpret innovations in the field of advertising | |
| 5) | To demonstrate a scientific perspective in line with the topics they are curious about in the field. | |
| 6) | To address and solve the needs and problems of the field through the developed scientific perspective | |
| 7) | To recognize and understand all the dynamics within the field of advertising | |
| 8) | To analyze and develop solutions to problems encountered in the practical field of advertising |