PUBLIC RELATIONS AND PUBLICITY
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
COP4429	Wissen Akademi Advanced Network Systems Engineering	Spring Fall	3	0	3	6

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	MEHMET ŞÜKRÜ KURAN
Course Lecturer(s):	Dr. Öğr. Üyesi TARKAN AYDIN
Recommended Optional Program Components:	None
Course Objectives:	This course will help the student to become an advanced network engineer. The course will be taught with the state-of-the-art Cisco devices. And hands-on experimenting is a must in this class. Student will learn advanced features of networking and have a broader view of advanced wide area networks used by enterprises and service providers. This course will be offered by Wissen Akademie.

Learning Outcomes

The students who have succeeded in this course;
Advanced networking features, learning,
Improving students' practical experiences,
Enhanced learning area networks

Course Content

This course covers advanced topics of Cisco networking
such as

1) EIGRP,

2) Multi-Area OSPF,

3) Security and WAN Implementation.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	IEEE 802.q Trunking
2)	STP, MSTP, RSTP Protocols
3)	Inter-vlan routing
4)	Implementing EIGRP
5)	Configuring EIGRP
6)	Multi-Area OSPF
7)	Configuring and troubleshooting Multi-Area OSPF
8)	BGP Basics and Concepts
9)	Configuring BGP
10)	Troubleshooting BGP
11)	Configuring VPNs(IPSEC, GRE, Tunnel)
12)	Multi-layer switch configuration
13)	Redundancy Protocols (HSRP, VRRP, GLBP)
14)	(HSRP, VRRP, GLBP)
15)	Fundementals of MPLS
16)	Final Exam

Sources

Course Notes / Textbooks:	None-Yok
References:	None-Yok

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	16	% 10
Laboratory	16	% 20
Homework Assignments	5	% 10
Project	1	% 10
Midterms	2	% 20
Final	1	% 30
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 60
PERCENTAGE OF FINAL WORK		% 40
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	3	42
Study Hours Out of Class	12	3	36
Project	1	20	20
Homework Assignments	5	4	20
Midterms	2	2	4
Final	1	2	2
Total Workload			124

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2)	To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
3)	To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
4)	To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
5)	To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
6)	To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
7)	To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
8)	To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
9)	To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes.
10)	To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
11)	To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations.
12)	To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
13)	To be able to explain and describe business marketing activities, economics, business law and global business practices.
14)	To be able to recognize national and international, social and cultural dimensions of public relations.