NMD4105 Media Production TechniquesBahçeşehir UniversityDegree Programs BUSINESS ADMINISTRATIONGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
BUSINESS ADMINISTRATION
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
NMD4105 Media Production Techniques Spring
Fall
2 2 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Dr. Öğr. Üyesi SİNAN AŞÇI
Recommended Optional Program Components: None
Course Objectives: The main aim of the course is to give the essential production techniques for print, radio, television and online brodcasting.

Learning Outcomes

The students who have succeeded in this course;
Students who successfully complete this course:
1. Will make progress in understanding and comprehending the visual world.
2. Will be able to gain and develop technical skills in developing visual projects.
3. will be able to initiate, develop and present photography and video projects
4. Will be able to create a personal portfolio.
5. Will be able to share and discuss personal projects with multimedia applications.

Course Content

This course introduces to the basics of image capture using stills and video production technologies. Students will learn photographic techniques, from recording initial assets to editing, digitization, compression and storage. Students also will develop your skills in mediatic storytelling and study examples of promotion and campaigning with social media.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to the course
2) Photography techniques
3) Being a photographer and videographer
4) What is happening in our immediate environment? What is a visual summary of this?
5) Thinking visually
6) Working as a team
7) Creative thinking
8) Telling visual stories
9) Thinking, production, critic and presentation
10) Find a subject, make a production, need a critic and make a presentation
11) Multimedia applications
12) Where are the differences between editorial work and commercial work in media production?
13) Creative presentation techniques
14) Review of the course

Sources

Course Notes / Textbooks: Reading materials will be given on weekly basis.
References: Yazılı ders notları dönem boyunca verilecektir.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 1 % 20
Midterms 1 % 30
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 2 28
Application 14 2 28
Study Hours Out of Class 14 5 70
Midterms 1 5 5
Final 1 5 5
Total Workload 136

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Being able to identify problems and ask right questions
2) Having problem solving skills and developing necessary analytical attitude
3) Comprehending theoretical arguments along with counter arguments in detail
4) Gaining awareness of lifelong learning and being qualified for pursuing graduate education
5) Applying theoretical concepts in project planning
6) Communicating efficiently by accepting differences and carrying out compatible teamwork
7) Increasing efficiency rate in business environment
8) Developing innovative and creative solutions in face of uncertainty
9) Researching to gather information for understanding current threats and opportunities in business
10) Being aware of the effects of globalization on society and business while deciding
11) Possessing digital competence and utilizing necessary technology
12) Communicating in at least one foreign language in academic and daily life
13) Possessing managing skills and competence
14) Deciding with the awareness of the legal and ethical consequences of business operations
15) Expressing opinions that are built through critical thinking process in business and academic environment