ADVERTISING
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
NMD3901	Digital Investigative Journalism	Spring	2	2	3	10

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	BEHLÜL CALISKAN
Course Lecturer(s):	Assist. Prof. BEHLÜL ÇALIŞKAN
Recommended Optional Program Components:	None.
Course Objectives:	Journalism is changing and so is investigative journalism. Investigative journalism is affected by emerging digital media and investigative journalists increasingly work in interdisciplinary teams drawing on expertise from fields such as law, economy, information technology and social science. This course aims to encourage investigative journalism in digital times, and seeks to deepen the understanding and knowledge of digital investigative journalism.

Learning Outcomes

The students who have succeeded in this course;
The students who have succeeded in this course;
- has acquired knowledge on the variety of theories and methodologies within digital investigative journalism.
- has acquired solid knowledge on leaks and whistleblowing as well as related cases.
- has got advanced insight into how to collaborate across borders by using digital tools.
- has developed an advanced knowledge and understanding for ethical perspectives of digital investigative
journalism.
- can conduct an investigative journalistic project with digital methodologies.
- can analyze and reflect upon both traditional investigative journalism as well as recently developed methods and genres.
- can analyze theory and methodology of investigative journalism and also develop new ways to reflect upon modernized genres.
- is able to reflect upon and analyze both organizational and practical aspects of investigative journalism.
- is capable of gathering data in national as well as international contexts.
- is capable of analyzing other aspects of working with investigative journalism.

Course Content

- To be able to comprehend the reactions of the readers, the listeners, the audiences and the users to the changing roles of media environments, and to be able to provide and circulate an original content for them and to predict future trends.
- To be able to grasp global and technological changes in the field of communication, and the relations due to with their effects on the local agents.
- To be able to develop skills on gathering necessary data by using scientific methods, analyzing and circulating them in order to produce content.
- To be able to develop acquired knowledge, skills and competence upon social aims by being legally and ethically responsible for a lifetime, and to be able to use them in order to provide social benefit.
- To be able to operate collaborative projects with national/international colleagues in the field of new media, journalism and communication.
- To be able to improve skills on creating works in various formats and which are qualified to be published on the prestigious national and international channels.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Overview of the course, the syllabus and the textbooks
2)	Investigative journalism in the digital age
3)	Open-source intelligence and journalism
4)	Investigating people and social media accounts
5)	Search techniques on the internet
6)	Investigating websites
7)	Image and video verification
8)	Geolocation
9)	Network analysis
10)	Leaks journalism
11)	Data journalism
12)	Collaborative investigations across borders
13)	Presentation of projects
14)	Review of the semester

Sources

Course Notes / Textbooks:	Gray, J., Chambers L., Bounegru L. (Ed.) (2018). The Data Journalism Handbook. How Journalists Can Use Data to Improve the News. http://datajournalismhandbook.net/1.0/en/. https://www.cjr.org/tow_center_reports/guide-to-osint-and-hostile-communities.php
References:	Gray, J., Chambers L., Bounegru L. (Ed.) (2018). The Data Journalism Handbook. How Journalists Can Use Data to Improve the News. http://datajournalismhandbook.net/1.0/en/. https://www.cjr.org/tow_center_reports/guide-to-osint-and-hostile-communities.php

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	13	% 10
Midterms	1	% 40
Final	1	% 50
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	2	28
Application	14	2	28
Study Hours Out of Class	14	14	196
Midterms	1	4	4
Final	1	4	4
Total Workload			260

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy.	2
2)	To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising.	2
3)	To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency.	2
4)	To be able to analyze primary and secondary research data for a variety of products and services.	2
5)	To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace.	2
6)	To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1)	2
7)	To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field.	3
8)	To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures.	2
9)	To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies.	2
10)	To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace.	2
11)	To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level)	2
12)	To be able to identify and meet the demands of learning requirements.	2
13)	To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession.	2