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Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
VCD3140	Space in Visual Design	Spring	3	0	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Assist. Prof. ECE ARIHAN
Recommended Optional Program Components:	None
Course Objectives:	This course is concerned with the way people experience space-built or un-built, real or imaginary, two dimensional or three dimensional. Theories of space is introduced exposing conceptions in a variety of visual design media. Space is an integral part of communication and is a seamless connection to visual expression. The emphasis is on the discovery of space while exercising visual skills in depicting and analyzing cultures in the world of cities.

Learning Outcomes

The students who have succeeded in this course;
1) Develop an understanding of different kinds of space.
2) Demonstrate critical thinking skills for the city space (of Istanbul).
3) Present cultural construction of space (in Istanbul).
4) Examine the visual aspects of city space in comparison to other cultures.
5) Investigate effectively communicating an idea through visual expression.
6) Implement and demonstrate visual skills while working with various media.
7) Demonstrate the ability to profile audiences for successful presentation techniques.

Course Content

The students will be introduced to different uses of space in different mediums, with the aid of presentations. While the course aims to establish the foundation of space and use of it, students are directed to prepare a final presentation or product which is strongly related to concept of space.
Teaching Methods: Lecture, Individual Study, Discussion, Project, Implementation, Technology-Enhanced Learning

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction, Syllabus overview, Expectations
2)	Senses and Istanbul
3)	Space and place in Istanbul
4)	Public and private spaces of Istanbul
5)	Non-places in Istanbul
6)	Sounds of Istanbul: Guest lecture presentation
7)	Wrapping – Packaging Istanbul: Guest lecture presentaion
8)	Visual Concept Development : Project Istanbul Group discussion, critiques: designing for structural integrity, and display aesthetics. Adapting typography, illustration, design and materials to the 3 dimensional forms/surfaces
9)	Project review
10)	Literal Istanbul: Guest Lecture presentation
11)	Time - Based Istanbul: Guest Lecture presentation
12)	Audio - Visual Istanbul: Guest Lecture presentation
13)	Urban Screens and Istanbul: Guest Lecture presentation
14)	Interactive Istanbul: Guest lecture presentation

Sources

Course Notes / Textbooks:	Macken, M. (2018). Binding Space: The Book as Spatial Practice (1st ed.). Routledge. https://doi.org/10.4324/9781351266444
References:

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	15	% 20
Homework Assignments	1	% 20
Midterms	1	% 20
Final	1	% 40
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 60
PERCENTAGE OF FINAL WORK		% 40
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Workload
Course Hours	14	40
Study Hours Out of Class	14	28
Homework Assignments	13	40
Midterms	2	7
Final	1	10
Total Workload		125

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media	2
2)	To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management
3)	To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising
4)	To be able to follow and interpret innovations in the field of advertising
5)	To demonstrate a scientific perspective in line with the topics they are curious about in the field.
6)	To address and solve the needs and problems of the field through the developed scientific perspective
7)	To recognize and understand all the dynamics within the field of advertising
8)	To analyze and develop solutions to problems encountered in the practical field of advertising