GEP1379 Sustainability and Business EthicsBahçeşehir UniversityDegree Programs ADVERTISINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
GEP1379 Sustainability and Business Ethics Spring 3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: GE-Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: E-Learning
Course Coordinator : Assist. Prof. ŞEBNEM KILIÇ
Course Objectives: UN Sustainable Development Goal 8 encourages member states to develop decent business models and policies to realize this goal. Decent work requires businesses to take steps to ensure economic growth, a decent working environment and inclusive industrialization by reducing insecurity for employees. To achieve these goals, labor law regulations regarding business ethics in working life are an important tool. Its core aim is to help the students, who falls outside the Faculty of Law, to become familiar with working life regulations as well as current discussion areas that constitute an important component of business ethics.

Learning Outcomes

The students who have succeeded in this course;
- Stıdents will identify the legal regulations to ensure that young workers, people with disabilities and women workforce have access to decent jobs by 2030 and will analyze the legal consequences of these regulations.

- They will evaluate the principle of equal pay for equal work and its implications in Turkey.

- They will discuss the policies to combat child labor and evaluate the compliance of the legislation with international standards.

- By learning about the issues facing the working world today, they will be more equipped to discuss the agenda.

- They will receive fundamental knowledge and gain a foundation for their next social protection-based courses.

Course Content

The course is planned as 13 weeks, and aslike other courses at the Faculty of Law, no courses are included in the midterm week. The course will proceed by covering theoretical topics, and practical studies and judicial decisions will be included as required on a weekly basis. The content of the course is based on theoretical lectures and the exchange of ideas in a discussion environment. It is designed synchronously for this purpose. On the other hand, this course is intended for students enrolled other than the Faculty of Law. For this reason and to ensure wide participation, it has been planned online. A final exam will be held at the end of 14 weeks. Apart from midterm-final exams, active participation in the course will be graded.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Dependent and independent work relations and definition of "the employee"
2) Basic concepts of working life: Workplace - Employer - Business/Enterprise
3) Work-life balance in working life
4) Women and disabled people in working life
5) Children in working life (Child Labor)
6) Mobbing in the workplace
7) Prohibitions of discrimination and principle of equality
8) Principles regarding termination of employment contract - I
9) Principles regarding termination of employment contract - II
10) Employment (job) security system and its essentials
11) New challenges: Cyberloafing-Abseenteism-Preseenteism
12) Responsibility of employers/businesses in terms of occupational health and safety
13) Basic principles in industrial relations and freedom of association
14) Basic principles and public character of the Social Security Law

Sources

Course Notes / Textbooks: Sisteme yüklenen makale ve yargı kararları
References: Ömer Ekmekçi/Esra Yiğit, Bireysel İş Hukuku, İstanbul 2023
Yusuf Alper, Sosyal Sigortalar Hukuku, Bursa 2023

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 10
Midterms 1 % 40
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 14 5 70
Midterms 1 2 2
Final 1 2 2
Total Workload 116

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. 1
2) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. 2
3) To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. 2
4) To be able to analyze primary and secondary research data for a variety of products and services. 3
5) To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. 2
6) To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) 3
7) To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. 2
8) To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. 3
9) To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. 3
10) To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. 2
11) To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) 1
12) To be able to identify and meet the demands of learning requirements. 2
13) To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. 3