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Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
VCD4138	Portfolio Design	Spring	2	2	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Assist. Prof. ECE ARIHAN
Course Lecturer(s):	Instructor DİDEM WONG
Recommended Optional Program Components:	None
Course Objectives:	This course focuses on each student’s self unique design vision and the many ways students can promote their design abilities by producing a creative selection of their existing communication design projects. Highlighting the individual design approach is an emphasis on self-promotion in its most suitable form. Students learn the details of the job-seeking portfolio since creative success is determined as much by how well they promote their work as by the quality of their work.

Learning Outcomes

The students who have succeeded in this course;
1) Demonstrate the visualization of a concept.
2) Describe and discuss the essential business practices used in the visual communication design industry.
3) Develop the basic business forms needed in visual communication design business.
4) Recognize the laws pertaining to the Visual Artist in business.
5) Present and promote themselves and their design work.
6) Assemble a marketable and uniquely original portfolio and produce a "creative" resume.

Course Content

Types of portfolios, portfolio research, developing a communication network are discussed.
Teaching Methods: Lecture, Individual Study, Discussion, Project, Implementation, Technology-Enhanced Learning

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction Expectations Time management Daily Planner Goals
2)	Assignment 1 in progress. Mood Boards In-house vs. Agency/Design Firm vs. Freelance vs. Self-employed Types of Portfolios
3)	Assignment 1 in progress.	Portfolio review
4)	Résumé writing Employment Application
5)	Interviews
6)	Self-promotion Digitizing your portfolio Networking
7)	Cost-effective Design Due Group Presentations Assignment 2: High budget Promotion
8)	Expectations Time management Daily Planner Goals Assignment 2 in progress. Researching outstanding promos
9)	Assignment 2 in progress. Researching outstanding promos
10)	Assignment 2 in progress.
11)	Group Discussion
12)	Practice presentations
13)	Retouching week
14)	High budget Promotion Portfolio show

Sources

Course Notes / Textbooks:
References:	How, Print Dergileri.

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Application	2	% 30
Midterms	1	% 35
Final	1	% 35
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 65
PERCENTAGE OF FINAL WORK		% 35
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Workload
Course Hours	14	42
Application	14	27
Study Hours Out of Class	14	14
Project	14	14
Midterms	14	14
Final	14	14
Total Workload		125

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media	2
2)	To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management
3)	To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising
4)	To be able to follow and interpret innovations in the field of advertising
5)	To demonstrate a scientific perspective in line with the topics they are curious about in the field.
6)	To address and solve the needs and problems of the field through the developed scientific perspective
7)	To recognize and understand all the dynamics within the field of advertising
8)	To analyze and develop solutions to problems encountered in the practical field of advertising