| Week |
Subject |
Related Preparation |
| 1) |
Introduction to course. Outline of semester. Survival game – what values do we place on human characteristics? |
|
| 2) |
Love and marriage and choices of partners. How do we translate our values into the expression of love? “Happy Endings” by Margaret Atwood |
Reading. |
| 3) |
Introduction of partners. Interviewing another student and presenting him/her to the class. Practice of presentation skills. |
Interview. |
| 4) |
“Never Let Me Go” by Kazuo Ishiguo. The idea of sacrifice and honor. Discussion of film and characters, themes. |
Research. |
| 5) |
Poetry about love, marriage and choices. Selections include Browning, Shakespeare, Sexton and Frost. |
Reading. |
| 6) |
“Il Postino” and the poetry of Pablo Neruda. One poet and his vision of love and life. |
Reading. |
| 7) |
Presentations of poets and songwriters. Power point presentation of Shakespearean sonnets and various ways of presenting. |
Powerpoint. |
| 8) |
|
|
| 9) |
“The Crucible” by Arthur Miller. Values and how we are transformed. |
Reading. |
| 10) |
Presentations. |
Research for presentation. |
| 11) |
Debates and controversial subjects. Commercials and capitalism and how we are subliminally affected. |
Research. |
| 12) |
Presentations. |
Research. |
| 13) |
“A Christmas Carol” by Dickens. An adaptation of the novella into a play format. Reading and discussion of themes and characters. |
Reading. |
| 14) |
Debates in teams. |
Research. |
| 15) |
Final. |
|
| 16) |
Final. |
|
| |
Program Outcomes |
Level of Contribution |
| 1) |
To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media |
2 |
| 2) |
To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management |
|
| 3) |
To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising |
|
| 4) |
To be able to follow and interpret innovations in the field of advertising |
|
| 5) |
To demonstrate a scientific perspective in line with the topics they are curious about in the field. |
|
| 6) |
To address and solve the needs and problems of the field through the developed scientific perspective |
|
| 7) |
To recognize and understand all the dynamics within the field of advertising |
|
| 8) |
To analyze and develop solutions to problems encountered in the practical field of advertising |
|
BAHÇEŞEHİR UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
