ADVERTISING | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
AHZ2009 | Current Chemicals and Drugs | Spring | 2 | 0 | 2 | 3 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | Turkish |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Assist. Prof. AYBİKE ELİF BOLCAN |
Course Lecturer(s): |
Instructor NESLİHAN BEKTAŞ |
Course Objectives: | In medical sciences and area of chemistry changed the history of humanity and science, some drugs, biological macromolecules, transferring general information about the importance and function of selected chemical intermediates or similar structure. |
The students who have succeeded in this course; 1. Will be able to express importance and function of chemical in all areas of life functions. 2. Will be able to identify chemical structures used in the professional field. 2. Will be able to naming chemical structure. |
Week | Subject | Related Preparation |
1) | Atoms, molecules, chemical synthesis and importance of our lives | Non |
2) | Uric acid, acetic acid, glucose, aspirin, camphor, terpineol, troponin | Non |
3) | Haemin, quinine, morphine | Non |
4) | Steroids and birth control | Non |
5) | Strychnine, penicillin and antibiotics I | Non |
6) | Antibiotics II | Non |
7) | Vitamins and nutritional support | Non |
7) | Prostaglandins, leukotrienes, and analgesics | Non |
8) | Phytotherapeutics | Non |
10) | Central Nervous System depressants, stimulants and addictive | Non |
11) | Taxol, amphotericin, cyclosporin and cancer drugs | Non |
12) | Nucleic acids and enzymes | Non |
13) | Presentation | Non |
14) | Presentation | Non |
Course Notes / Textbooks: | Öğretim üyesi ve öğrenci notları/ sunumları. |
References: | Molecules That Changed The World, K. C. Nicolaou, T. Montagnon, Wiley Publications, 2008 |
Semester Requirements | Number of Activities | Level of Contribution |
Quizzes | 1 | % 10 |
Midterms | 1 | % 40 |
Final | 1 | % 50 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 2 | 28 |
Study Hours Out of Class | 14 | 2 | 28 |
Presentations / Seminar | 2 | 3 | 6 |
Homework Assignments | 4 | 2 | 8 |
Quizzes | 1 | 2 | 2 |
Midterms | 1 | 1 | 1 |
Final | 1 | 2 | 2 |
Total Workload | 75 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media | 2 |
2) | To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management | |
3) | To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising | |
4) | To be able to follow and interpret innovations in the field of advertising | |
5) | To demonstrate a scientific perspective in line with the topics they are curious about in the field. | |
6) | To address and solve the needs and problems of the field through the developed scientific perspective | |
7) | To recognize and understand all the dynamics within the field of advertising | |
8) | To analyze and develop solutions to problems encountered in the practical field of advertising |