TDS2005 Health TourismBahçeşehir UniversityDegree Programs ADVERTISINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementBologna CommissionNational Qualifications
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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
TDS2005 Health Tourism Spring 2 0 2 3
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Assist. Prof. FIRAT KARA
Course Lecturer(s): Assist. Prof. FIRAT KARA
Recommended Optional Program Components: Archive
Course Objectives: This lesson aims to make the students comprehend the description of health tourism, types of health tourism and health tourism in Turkey.

Learning Outcomes

The students who have succeeded in this course;
The students passing this lesson;

1- Describe health tourism.
2- Sort the types of healt tourism in Turkey.
3- Know the factors influencing demand of health tourism.

Course Content

This lesson contains health tourism and its place and importance in general tourism, health tourism in Turkey, development of health tourism, health tourism organisations and global rivalry.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Description of Health Tourism
2) Development of Health Tourism
3) Factors Influencing demands of health tourism
4) Description of Thermal Tourism
5) The Place and Importance of Thermal Tourism in Health Tourism
6) Future of Thermal Tourism
7) Thermal Tourism in Turkey and World
8) Thermal Tourism in Turkey and World
9) Medical Tourism
10) Medical Tourism in Turkey
11) Description of Spa and Wellness
12) Applications of Spa and Wellness
13) Spa and Wellness in Turkey
14) The Elder Tourism

Sources

Course Notes / Textbooks: Ders Notları Haftalık Verilecektir. / Course Notes Will Be Delivered Weakly.
References: Karagülle, Z., Karagülle M., Doğan B. M. (2011). Türkiye Termal SPA Sağlık Rehberi. Nobel Tıp Kitabevleri.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Quizzes 1 % 10
Homework Assignments 1 % 10
Midterms 1 % 20
Final 1 % 60
Total % 100
PERCENTAGE OF SEMESTER WORK % 40
PERCENTAGE OF FINAL WORK % 60
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 2 28
Study Hours Out of Class 14 2 28
Homework Assignments 3 5 15
Quizzes 1 1 1
Midterms 1 1 1
Final 1 2 2
Total Workload 75

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media 2
2) To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management
3) To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising
4) To be able to follow and interpret innovations in the field of advertising
5) To demonstrate a scientific perspective in line with the topics they are curious about in the field.
6) To address and solve the needs and problems of the field through the developed scientific perspective
7) To recognize and understand all the dynamics within the field of advertising
8) To analyze and develop solutions to problems encountered in the practical field of advertising