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Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
VCD3115	Principles of Interaction Design	Spring	2	2	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Assist. Prof. ECE ARIHAN
Course Lecturer(s):	Assist. Prof. SERKAN ŞİMŞEK Prof. Dr. HASAN KEMAL SUHER
Recommended Optional Program Components:	None
Course Objectives:	The main objective of this course is to introduce the area of multimedia which is media and content that utilizes a combination of different content forms. The course also focuses on the theory of multimedia and managing the variable content that is the combination of text, audio, still images, animation, video, and interactivity content forms.

Learning Outcomes

The students who have succeeded in this course;
1) Define the fundamentals of interactive environment and multimedia.
2) Recognize the necessary theoretical and historical knowledge needed to develop an understanding of multimedia for academical and critical aspects.
3) Construct the individual steps of multimedia design process.
4) Appraise usability and experience concepts of multimedia design.
5) Identify the principles of multimedia design.
6) Formulate solutions to balance the aesthetics and functionality issues in multimedia design.
7) Examine the relationship between concept and product to develop an integrated modality.
8) Implement skills for managing a project to integrate the theory and the practice.
9) Demonstrate skills for time management in a multimedia project.

Course Content

This course offers foundational knowledge on multimedia. The course concentrates on multimedia theories and provides the students with the knowledge and skills to manage the variable content which is the combination of text, audio, still images, animation, video, and interactivity.
Multimedia is media and content that utilizes a combination of different content forms. The term can be used as a noun (a medium with multiple content forms) or as an adjective describing a medium as having multiple content forms. The term is used in contrast to media which only utilize traditional forms of printed or hand-produced material.
Teaching Methods: Lecture, Individual Study, Discussion, Project, Implementation, Technology-Enhanced Learning

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction to the course, a review of the workflow; handing in syllabus and documents.	HW: Research on multimedia and interaction
2)	What is Multimedia? Where it is found? What is interaction? Class Discussion	HW: Interactive instrument design.
3)	Scenario and paper prototypeing. Examples. Interactive instrument design homework critique.	Interactive instrument design homework redo
4)	Scenario and paper prototyping. Examples. Scenario homework critique HW: Paper prototyping Scenario homework redo	HW: Paper prototyping Scenario homework redo
5)	Information Architecture: Linear, hierarchical ve network structures Paper prototyping homework critique	HW: Information Architecture Paper prototyping redo
6)	Flowcharts Information Architecture homework critique	HW: Flowchart Information Architecture homework redo Reading: Flowcharts (ISO 14915-2 sec 3,5 & 6)
7)	Apple Human Interface Guidelines Flowchart homework critique	HW: Navigation tool design 1 Flowchart homework redo Reading: Apple Interface Guideline
8)	Apple Human Interface Guidelines Navigation tool design 1 homework critique	HW: Navigation tool design 2 Navigation tool design 1 homework redo
9)	Navigation tool design 2 homework critique Introduction to final project	HW: Graphic Interface Design Navigation tool design 2 homework redo Reading : Software Branding (Microsoft Windows Vista Software Branding) Information technology, User system interfaces and symbols, Icon symbols and functions (ISO 11581-1)
10)	Final Project: Scenario Graphic Interface Design critique	HW: Graphic Interface Design homework redo
11)	Final Project: Paper prototyping and flowchart
12)	Final Project: Graphic Interface
13)	Final Project: Graphic Interface
14)	Final Project: Overall critique

Sources

Course Notes / Textbooks:	• Microsoft Windows Vista Software Branding • Iphone Human Interface Guidelines • IPTV Standards (BBC Standards) • Apple Interface Guideline • Flowcharts (ISO 14915-2 sec 3,5 & 6) • Cognitive Perception (ISO 14915-3 D) • Information technology - User system interfaces and symbols - Icon symbols and functions (ISO 11581-1)
References:

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	14	% 20
Homework Assignments	8	% 40
Final	1	% 40
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 60
PERCENTAGE OF FINAL WORK		% 40
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Workload
Course Hours	14	56
Study Hours Out of Class	14	41
Homework Assignments	8	24
Final	1	4
Total Workload		125

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media	2
2)	To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management
3)	To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising
4)	To be able to follow and interpret innovations in the field of advertising
5)	To demonstrate a scientific perspective in line with the topics they are curious about in the field.
6)	To address and solve the needs and problems of the field through the developed scientific perspective
7)	To recognize and understand all the dynamics within the field of advertising
8)	To analyze and develop solutions to problems encountered in the practical field of advertising