PUBLIC RELATIONS AND PUBLICITY
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
VCD3113	3D Modelling	Spring Fall	2	2	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:
Course Coordinator :	Dr. Öğr. Üyesi İPEK TORUN
Course Lecturer(s):	Instructor CAN PEKDEMİR Prof. Dr. HASAN KEMAL SUHER
Recommended Optional Program Components:	None
Course Objectives:	The aim of this course is to make an introduction to 3D modelling and computer animation world and to give a basic understanding of “how it works” in 3D animatio. Students will be informed about terms and techniques of 3D modelling and learn to use a 3D software. The relation of 3D modelling between sculpture, painting, architecture, computer games, cinema, music will also be explained in this course.

Learning Outcomes

The students who have succeeded in this course;
I. To gain an understanding about virtual 3D environment.
II. Practice skills of 3D modelling and texture mapping.
III. Practice skills of basic animation in 3D environment.
IV. Learn to use one of the industry standard 3D softwares.

Course Content

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	1. Week : Introduction to 3D modelling (Basic concepts of 3D modelling and general information about softwares)
2)	2.Week : Starting with 2d shapes
3)	3.Week : Transforming to 3d meshes
4)	4.Week : Polygon modelling 1(objects)
5)	5.Week : Mid term 1
6)	6.Week : Polygon modelling 2(organic)
7)	7.Week : Materials / Shaders
8)	8.Week : Basic Mapping 1
9)	9.Week : Mapping 2
10)	10.Week : Mid Term 2
11)	11.Week : How to create a texture in Photoshop.
12)	12.Week : Introduction to Animation (Basic concepts of 3D animation and general information about softwares)
13)	13.Week : First Animation: Bouncing ball
14)	Review

Sources

Course Notes / Textbooks:
References:

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	10	% 10
Midterms	2	% 40
Final	1	% 50
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Workload
Course Hours	14	42
Homework Assignments	11	60
Final	3	24
Total Workload		126

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2)	To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
3)	To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
4)	To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
5)	To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
6)	To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
7)	To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
8)	To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
9)	To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes.
10)	To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
11)	To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations.
12)	To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
13)	To be able to explain and describe business marketing activities, economics, business law and global business practices.
14)	To be able to recognize national and international, social and cultural dimensions of public relations.