ADVERTISING | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
SEN3999 | Mini Project | Spring | 0 | 6 | 3 | 6 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | |
Course Coordinator : | Assoc. Prof. AYLA GÜLCÜ |
Course Lecturer(s): |
Assist. Prof. SERKAN AYVAZ |
Recommended Optional Program Components: | None |
Course Objectives: | This course is designed to provide a project environment through which students practice and integrate what they have learned throughout their undergraduate program. Other objectives of the course include teaching the skills for finding and reducing information, identifying and allocating resources and also providing awareness for academic honesty and constructive criticism. |
The students who have succeeded in this course; The students who have succeeded in this course; I. List the basic stages of a project work II. Select the proper resources from the available ones to perform an effective literature survey III. Develop a suitable and effective method to carry out a project work IV. Summarize the findings of a project work into a well-written report V. Solve energy systems engineering problems through fundamental engineering concepts. VI. Improvement of sense of obligation |
Project topic selection, Literature Survey, Technique of writing a technical report,Application of the method, Writing a final report, Presentation and final report delivery |
Week | Subject | Related Preparation |
1) | Topic selection | |
1) | Interim report writing | |
2) | Introduction to research methods | |
3) | Introduction to research methods | |
4) | How to perform an effective literature survey | |
5) | How to write scientific reports | |
6) | Literature Survey | |
7) | Overview of the method | |
8) | Overview of the method | |
9) | Interim report writing | |
10) | Application of the method | |
11) | Application of the method | |
12) | Application of the method | |
13) | Application of the method | |
14) | Report writing and presentation preparation | |
15) | Report writing and presentation preparation | |
16) | Presentation and final report delivery |
Course Notes / Textbooks: | Öğretim üyesi tarafından sağlanacaktır. To be provided by the lecturer. |
References: | Öğretim üyesi tarafından sağlanacaktır. To be provided by the lecturer. |
Semester Requirements | Number of Activities | Level of Contribution |
Total | % | |
PERCENTAGE OF SEMESTER WORK | % 0 | |
PERCENTAGE OF FINAL WORK | % | |
Total | % |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media | 2 |
2) | To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management | |
3) | To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising | |
4) | To be able to follow and interpret innovations in the field of advertising | |
5) | To demonstrate a scientific perspective in line with the topics they are curious about in the field. | |
6) | To address and solve the needs and problems of the field through the developed scientific perspective | |
7) | To recognize and understand all the dynamics within the field of advertising | |
8) | To analyze and develop solutions to problems encountered in the practical field of advertising |