GEP1613 Elections and Campaign ManagementBahçeşehir UniversityDegree Programs MEDICINEGeneral Information For StudentsDiploma SupplementErasmus Policy StatementBologna CommissionNational Qualifications
MEDICINE
Bachelor TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
GEP1613 Elections and Campaign Management Fall
Spring
3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: GE-Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: E-Learning
Course Coordinator : Assist. Prof. SİNEM ERAY
Course Lecturer(s): Assist. Prof. SİNEM ERAY
Recommended Optional Program Components: None
Course Objectives: Our students will be more interested in national issues, learn the importance of being an informed voter, and see the intense impact of communication/advertising on persuasion. Political communication campaign consultancy also stands out as a new career field for our students. This course will create awareness and enable our students to focus on this field. This course is designed to explain and discuss political behavior during the election process, strategies used in political campaigns, and the management of these campaigns.

Learning Outcomes

The students who have succeeded in this course;
Students will be familiar with major political ideologies and ideas.
Students will be familiar with the basic concepts and theories in political communication.
Students will be familiar with the basic components of a political communication campaign.
Students will design a political communication campaign in a team effort.
Understand theories on voter behavior.
Discuss the psychosocial factors underlying political participation and partisanship.
Apply methodologies learned for political research.
Determine and discuss how persuasion methods are used in election campaigns.
Design and manage a political campaign.

Course Content

The Elections and Campaign Management course aims to cover election processes and campaign management in detail. The first part focuses on basic concepts and political ideologies. In this context, the historical development of election systems, the theoretical foundations of campaign strategies and the ideological factors that are effective in these processes are discussed. Students will gain the ability to analyze the effects of these concepts on election processes.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to GEP1613 Course
2) Basic Concepts / Political Ideologies
3) Electoral Systems / Party Systems
4) Voter Participation Levels and Behavior Patterns
5) Political Communication and Propaganda
6) Campaign Songs and Posters of Political Parties in Turkey (1950 -1970)
7) Campaign Songs and Posters of Political Parties in Turkey (1970 -1990)
8) Midterm Exam
9) Campaign Songs and Posters of Political Parties in Turkey (1990-2002)
10) Campaign Songs and Posters of Political Parties in Turkey (2002-2024)
11) Student Presentations
12) Student Presentations
13) Student Presentations
14) Student Presentations

Sources

Course Notes / Textbooks: Siyasal İletişim, Prof. Dr. Aysel Aziz – Nobel Yayınları
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 10
Presentation 1 % 20
Midterms 1 % 20
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 13 3 39
Study Hours Out of Class 14 5 70
Presentations / Seminar 1 3 3
Midterms 1 2 2
Final 1 2 2
Total Workload 116

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Integrates the knowledge, skills and attitudes acquired from basic and clinical medical sciences, behavioral sciences and social sciences, and uses them in health service delivery. 1
2) In patient management, shows a biopsychosocial approach that takes into account the socio-demographic and sociocultural background of the individual, regardless of language, religion, race and gender. 5
3) In the provision of health services, prioritizes the protection and development of the health of individuals and society. 2
4) Taking into account the individual, societal, social and environmental factors affecting health; does the necessary work to maintain and improve the state of health. 2
5) By recognizing the characteristics, needs and expectations of the target audience, provides health education to healthy/sick individuals and their relatives and other healthcare professionals. 2
6) Shows a safe, rational and effective approach in health service delivery, prevention, diagnosis, treatment, follow-up and rehabilitation processes.
7) Performs invasive and/or non-invasive procedures in diagnosis, treatment, follow-up and rehabilitation processes in a safe and effective way for the patient. 2
8) Provides health services by considering patient and employee health and safety. 2
9) In the provision of health services, takes into account the changes in the physical and socioeconomic environment on a regional and global scale, as well as the changes in the individual characteristics and behaviors of the people who apply to it. 2
10) Takes good medical practice into account while carrying out his/her profession. 2
11) Fulfills its duties and obligations within the framework of ethical principles, rights and legal responsibilities required by its profession. 2
12) Demonstrates decisive behavior in providing high-quality health care, taking into account the integrity of the patient. 2
13) Evaluates his/her performance in his/her professional practice by considering his/her emotions and cognitive characteristics. 2
14) Advocates improving the provision of health services by considering the concepts of social reliability and social responsibility for the protection and development of public health. 2
15) Can plan and carry out service delivery, training and consultancy processes related to individual and community health in cooperation with all components for the protection and development of health. 2
16) Evaluates the impact of health policies and practices on individual and community health indicators and advocates increasing the quality of health services. 1
17) The physician attaches importance to the protection of his/her own physical, mental and social health, and does what is necessary for this 2
18) Shows exemplary behavior and leads the healthcare team during service delivery. 2
19) Uses resources cost-effectively, for the benefit of society and in accordance with the legislation, in the planning, implementation and evaluation processes of health services in the health institution he/she is the manager of.
20) Establishes positive communication within the health team it serves and assumes different team roles when necessary.
21) Is aware of the duties and responsibilities of the health workers in the health team and acts accordingly.
22) In the professional practices, works in harmony and effectively with the colleagues and other professional groups.
23) Communicates effectively with patients, their relatives, healthcare professionals, other professional groups, institutions and organizations.
24) Communicates effectively with individuals and groups that require a special approach and have different socio-cultural characteristics.
25) In the diagnosis, treatment, follow-up and rehabilitation processes, shows a patient-centered approach that associates the patient with the decision-making mechanisms.
26) Plans and implements scientific research, when necessary, for the population it serves, and uses the results and/or the results of other research for the benefit of the society.
27) Reaches and critically evaluates current literature knowledge about his/her profession.
28) Applies the principles of evidence-based medicine in clinical decision making.
29) Uses information technologies to increase the effectiveness of its work on health care, research and education.
30) Effectively manages individual work processes and career development.
31) Demonstrates skills in acquiring and evaluating new knowledge, integrating it with existing knowledge, applying it to professional situations and adapting to changing conditions throughout professional life.
32) Selects the right learning resources to improve the quality of the health service it offers, organizes its own learning process