BME1032 Introduction to BiologyBahçeşehir UniversityDegree Programs ADVERTISINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
BME1032 Introduction to Biology Spring
Fall
3 0 3 6
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Dr. Öğr. Üyesi CANAN BAĞCI
Recommended Optional Program Components: None
Course Objectives: - To introduce students to the basic concepts and principles of biology
- To introduce basic life units
- To describe the structure of the cell
- To describe the structure and function of cellular organelles.
- To describe the processes involved in cellular division

Learning Outcomes

The students who have succeeded in this course;
Students who successfully complete this course are able to;
1. Explain the steps in the scientific process and list the importance of biology in society and daily life.
2. Define the cell structure and function.
3. Describe the basic chemical structure of deoxyribonucleic acid (DNA), ribonucleic acid (RNA), carbohydrates, lipids, and proteins.
4. Explain the role of DNA and RNA in transmitting information from genotype (DNA) to phenotype (protein) and deciphering the genetic code.
5. Defines the evolution and ecosystem.

Course Content

1. Week: What is “cell”?
by Dr. Filiz Sağlam, Dep. of Clinical Microbiology
2. Week: Cellular Organels
by Dr. Gözde Erkanlı Şentürk, Dep. of Histology &Embryology
3. Week: Cell Division & Cell Death
by Dr. Gözde Erkanlı Şentürk, Dep. of Histology &Embryology
4. Week: Lab: How to use microscobe-observation of some bacteria (in Goztepe Campus, Multidisipline Lab.)
by Dr. Filiz Sağlam, Dep. of Clinical Microbiology
5. Week: Lab: Cell Types and Cell Division (in Goztepe Campus, Multidisipline Lab.)
by Dr. Gözde Erkanlı Şentürk, Dep. of Histology &Embryology
6. Week: Muscle, Contraction & Human Activity
by Dr. Gözde Erkanlı Şentürk, Dep. of Histology &Embryology
7. Week: Mid-Exam
8. Week: Nutrition and GIS System
by Dr. Gözde Erkanlı Şentürk, Dep. of Histology &Embryology
9. Week: Circulation &Respiratory System
by Dr. Gözde Erkanlı Şentürk, Dep. of Histology &Embryology
10. Week: Nervous System &Senses
by Dr. Gözde Erkanlı Şentürk, Dep. of Histology &Embryology
11. Week: Reproductive System
by Dr. Gözde Erkanlı Şentürk, Dep. of Histology &Embryology
12. Week: Introduction to Human Development
by Dr. Gözde Erkanlı Şentürk, Dep. of Histology &Embryology
13. Week: Stem Cells
by Dr. Gözde Erkanlı Şentürk, Dep. of Histology &Embryology
14. Week: Final Exam

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Human biology, Science and Society
2) Cell Overview Lecture notes
3) Organelles of the Cell Lecture notes
4) Cell structure and functions
5) DNA and chromosome
6) DNA replication Lecture notes
7) Cell division and metamorphosis
8) Cancer: Uncontrolled cell division and differentiation Lecture notes
9) Genetics and inheritance
10) Human embryogenesis
11) From cells to organs
12) Introduction to stem cells
13) Ecosystem and Population
14) Evolution and the beginning of life Lecture Notes

Sources

Course Notes / Textbooks: 1. Michael D. Johnson. “ Human Biology, Concepts and Current Issues”, ISBN: 1292166274, 8th Edition, Publisher: Pearson, 2017.
2-Alberts, B., Johnson, A., Lewis, J., Raff, M., Roberts, K., Walter, P. “Molecular Biology of The Cell”, 5th Edition,
ISBN:9780815341055, Publisher: Garland Science, 2008.
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 5
Midterms 1 % 35
Final 1 % 60
Total % 100
PERCENTAGE OF SEMESTER WORK % 40
PERCENTAGE OF FINAL WORK % 60
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Laboratory 3 9 27
Study Hours Out of Class 14 6 84
Quizzes 1 3 3
Midterms 1 3 3
Final 1 3 3
Total Workload 162

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. 2
2) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. 2
3) To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. 2
4) To be able to analyze primary and secondary research data for a variety of products and services. 2
5) To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. 2
6) To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) 2
7) To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. 3
8) To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. 2
9) To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. 2
10) To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. 2
11) To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) 2
12) To be able to identify and meet the demands of learning requirements. 2
13) To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. 2