TDS2014 Diction and Effective SpeakingBahçeşehir UniversityDegree Programs ADVERTISINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementBologna CommissionNational Qualifications
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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
TDS2014 Diction and Effective Speaking Spring 2 0 2 3
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Assist. Prof. FIRAT KARA
Course Lecturer(s): Assist. Prof. AYBİKE ELİF BOLCAN
Recommended Optional Program Components: Archive
Course Objectives: With this course, students will gain competencies in effective speech

Learning Outcomes

The students who have succeeded in this course;
1.To use the correct breathing techniques
2.To use the organs of speech
3.Environment, and the people making speeches in accordance with
4.Body language, facial expressions and gestures to ensure personal development
5.Solutions to problems that may occur during a conversation
6.Prevent articulation disorders
7.Gain confidence when delivering presentations
8.Correct use of Turkish
9.Ability of the diversity of expression
10.The development of oral communication

Course Content

The art of diction, sound and importance of breathing, tone and sound bending

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Course Introduction None
2) Communication concept and process None
3) Types of communication None
4) Basic concepts of speech and the elements that make up speech None
5) Diction definition and properties None
6) Speech errors and speech disorders None
7) MIDTERM None
8) Characteristics of speaker and listener, types of speech and basic principles of speech None
9) Student presentations None
10) Student presentations None
11) Student presentations None
12) Student presentations None
13) Student presentations None
14) Student presentations None

Sources

Course Notes / Textbooks: Ahmet Akçay, Sami Baskın, Etkinliklerle Hafta Hafta Konuşma Eğitimi, Ankara, Anı Yayıncılık, 2017.
Sağlık Çalışanları İçin Genel İletişim, ed. Nilay Gemlik, R.Özgür Çatar, Ankara, Nobel Kitabevi, 2019.
References: Yok

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Presentation 1 % 30
Midterms 1 % 20
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 2 28
Study Hours Out of Class 14 2 28
Presentations / Seminar 1 1 1
Homework Assignments 1 5 5
Quizzes 1 1 1
Midterms 1 1 1
Final 1 2 2
Total Workload 66

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media 2
2) To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management
3) To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising
4) To be able to follow and interpret innovations in the field of advertising
5) To demonstrate a scientific perspective in line with the topics they are curious about in the field.
6) To address and solve the needs and problems of the field through the developed scientific perspective
7) To recognize and understand all the dynamics within the field of advertising
8) To analyze and develop solutions to problems encountered in the practical field of advertising