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Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
GEP1801	20th Century History of Thought	Spring	3	0	3	4

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	Turkish
Type of course:	GE-Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	E-Learning
Course Coordinator :	Assist. Prof. BURCU ALARSLAN ULUDAŞ
Recommended Optional Program Components:	none
Course Objectives:	The aim of this course is to make an introduction to the principles of 20th century thought from a historical perspective.

Learning Outcomes

The students who have succeeded in this course;
After successfully completing this course the student will be able
• to define what 20th century thought is
• to understand the historical dynamics of 20th century thought
• to outline the main principles of 20th century thought
• to think openmindedly within alternative systems of thought
• to communicate effectively with other in figuring out solutions to complex problems
Derste kullanılan öğretim yöntem ve teknikleri: anlatım, okuma, bireysel çalışma, tartışma yapmaktır.

Course Content

• The evolution of 20th century thought
• The rise of history and ideology
• The attack on authority (secularism and individualism)
• Parallel truths

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction	none
2)	Beginnings: Max Planck and Quantum, Picasso in Paris, Nietzsche, Veblen, Spencer	Coursebook
3)	Einstein, Rutherford, Russell and Whitehead, the intellectual consequences of war, Wittgenstein.	coursebook
4)	Spengler, Economic consequences of peace, idea of progress, Whig history	coursebook
5)	Golden Age of Physics, Freud and the West, Jung and Modern Man.	coursebook
6)	Benjamin, Keynes, German Academics in Turkey	Coursebook
7)	Sartre, Merleu-Ponty, Camus, Beckett, Hannah Arendt	coursebook
8)	Midterm Week
9)	Wittgenstein, Skinner vs. Chomsky, Hayek, Martin Luther King.	coursebook
10)	Moon Landing, Braudel and Annales Okulu, Pulsars	coursebook
11)	Oil Crisis, The contradictions of Capitalism, Studies on Genetics.	coursebook
12)	AIDS, Susan Sontag, Lyotard, Rorty.	coursebook
13)	Toni Morrison, Salman Rushdie, Edward Said, Culture Wars	Coursebook
14)	Revision	Coursebook

Sources

Course Notes / Textbooks:	Peter Watson, The Modern Mind, An Intellectual History of the 20th century (Perrenial, 2002)
References:	None

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	14	% 10
Midterms	2	% 40
Final	1	% 50
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	13	3	39
Study Hours Out of Class	13	4	52
Midterms	2	2	4
Final	1	2	2
Total Workload			97

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media	3
2)	To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management	3
3)	To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising	3
4)	To be able to follow and interpret innovations in the field of advertising	1
5)	To demonstrate a scientific perspective in line with the topics they are curious about in the field.	5
6)	To address and solve the needs and problems of the field through the developed scientific perspective	3
7)	To recognize and understand all the dynamics within the field of advertising	2
8)	To analyze and develop solutions to problems encountered in the practical field of advertising	2