LSK2008 Container Systems and ManagementBahçeşehir UniversityDegree Programs ADVERTISINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
LSK2008 Container Systems and Management Fall 2 0 2 3
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Dr. Öğr. Üyesi MEHMET SITKI SAYGILI
Course Lecturer(s): Dr. Öğr. Üyesi MEHMET SITKI SAYGILI
Recommended Optional Program Components: There aren't any optional program components.
Course Objectives: To teach container terminal system components, terminal operations and operations planning processes.

Learning Outcomes

The students who have succeeded in this course;
-The students learn concepts related to the development of container transport and container transportation.
-The students comprehend handling tools and systems in container terminals
-The students learn Long-medium-short-term planning.
-The students learn ship operations, field operations and hinterland operations.
-The students learn operation planning processes.
-The students analyze operational planning processes and work flow.
-The students learn the factors of the productivity of container handling.
-The students define container terminal logistics.
-The students analyze the problems encountered in the planning of operations in container terminals.
-The students learn and apply optimization techniques used in the planning of operations.

Course Content

Related concepts of maritime transport and container transportation.
New trends in container transport and the development of container transport.
Intermodal transportation system and the function container terminals in this system.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Related concepts of maritime transport and container transportation Students will be directed to the some preparation about the forthcoming subject one week before.
2) New trends in container transport and the development of container transport. Students will be directed to the some preparation about the forthcoming subject one week before.
3) Intermodal transportation system and the function container terminals in this system. Students will be directed to the some preparation about the forthcoming subject one week before.
4) Container terminal systems and subsystems, handling equipment and material handling systems used in the terminal. Students will be directed to the some preparation about the forthcoming subject one week before.
5) Container terminal systems and subsystems, handling equipment and material handling systems used in the terminal Students will be directed to the some preparation about the forthcoming subject one week before.
6) Container terminal operations; ship operations, field operations, hinterland operations. Students will be directed to the some preparation about the forthcoming subject one week before.
7) Container terminal operations; ship operations, field operations, hinterland operations. Students will be directed to the some preparation about the forthcoming subject one week before.
8) Container terminal operations; ship operations, field operations, hinterland operations. Students will be directed to the some preparation about the forthcoming subject one week before.
9) Container terminal operations; ship operations, field operations, hinterland operations Students will be directed to the some preparation about the forthcoming subject one week before.
10) Long-medium-short-term planning of operation in container terminals and the encountered in problems. Students will be directed to the some preparation about the forthcoming subject one week before.
11) Long-medium-short-term planning of operation in container terminals and the encountered in problems. Students will be directed to the some preparation about the forthcoming subject one week before.
12) Methods and optimization techniques used in the planning of terminal operations. Students will be directed to the some preparation about the forthcoming subject one week before.
13) Methods and optimization techniques used in the planning of terminal operations. Students will be directed to the some preparation about the forthcoming subject one week before.
14) Operations of port security. Students will be directed to the some preparation about the forthcoming subject one week before.

Sources

Course Notes / Textbooks: Ders notları bulunmamaktadır (There aren't any course notes).
References: -Murat ERDAL, Konteyner Deniz ve Liman İşletmeciliği
- Edt. Langevin, A., Riopel, D., Logistics Systems: Design and Optimization
- Edt. Günther, Hans-Otto; Kim, Kap Hwan, Container Terminals and Automated Transport Systems
-Lowe, D., Intermodal Freight Transport

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 10 % 5
Homework Assignments 4 % 10
Midterms 1 % 35
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 2 28
Study Hours Out of Class 14 4 56
Homework Assignments 4 4 16
Midterms 1 1 1
Final 1 2 2
Total Workload 103

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. 2
2) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. 2
3) To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. 2
4) To be able to analyze primary and secondary research data for a variety of products and services. 2
5) To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. 2
6) To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) 2
7) To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. 3
8) To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. 2
9) To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. 2
10) To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. 2
11) To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) 2
12) To be able to identify and meet the demands of learning requirements. 2
13) To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. 2