Week |
Subject |
Related Preparation |
1) |
Financial Markets |
Students are given the course materials a week before. |
2) |
Equities Operations |
Students are given the course materials a week before. |
3) |
Bond Transactions |
Students are given the course materials a week before. |
4) |
Exchange Markets |
Students are given the course materials a week before. |
5) |
Forward Operations |
Students are given the course materials a week before. |
6) |
Option Market Operations |
Students are given the course materials a week before. |
7) |
Applications |
|
8) |
Futures markets |
Students are given the course materials a week before. |
9) |
Swap Transactions |
Students are given the course materials a week before. |
10) |
Other Types of Securities-1 |
Students are given the course materials a week before. |
11) |
Other Types of Securities-2 |
Students are given the course materials a week before. |
12) |
Other Types of Securities-3 |
Students are given the course materials a week before. |
13) |
Gold and foreign exchange markets |
Students are given the course materials a week before. |
14) |
Interactions of Investment Instruments |
Students are given the course materials a week before. |
Course Notes / Textbooks: |
KORKMAZ, T., CEYLAN, Ali, Sermaye Piyasası ve Menkul Değer Analizi, Ekin Kitabevi, Bursa.
CEYLAN, Ali(2004), İşletmelerde Finansal Yönetim, Ekin Kitap Evi, Bursa. |
References: |
Aksoy,Ahmet , Tanrıöven,Cihan, Sermaye Piyasası Yatırım Araçları ve Analizi,Seçkin Yayıncılık. |
|
Program Outcomes |
Level of Contribution |
1) |
To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media |
2 |
2) |
To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management |
|
3) |
To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising |
|
4) |
To be able to follow and interpret innovations in the field of advertising |
|
5) |
To demonstrate a scientific perspective in line with the topics they are curious about in the field. |
|
6) |
To address and solve the needs and problems of the field through the developed scientific perspective |
|
7) |
To recognize and understand all the dynamics within the field of advertising |
|
8) |
To analyze and develop solutions to problems encountered in the practical field of advertising |
|