| Language of instruction: |
Turkish |
| Type of course: |
Non-Departmental Elective |
| Course Level: |
Bachelor’s Degree (First Cycle)
|
| Mode of Delivery: |
Face to face
|
| Course Coordinator : |
Instructor AYBİKE ELİF BOLCAN |
| Course Lecturer(s): |
Instructor AYBİKE ELİF BOLCAN
|
| Recommended Optional Program Components: |
This course does not have any recommended optional components. |
| Course Objectives: |
To study social security systems which have been established to protect workers against working life risks that may cause a loss in the working ability. To define development, instruments, legal nature, and branches of social security system and understand the basic structure and functioning of the social security system in Turkey. |
| Week |
Subject |
Related Preparation |
| 1) |
Description and purpose of social security |
None |
| 2) |
Conditions causing the rise of social security |
Review of previous subject |
| 3) |
Social security risks |
Review of previous lesson |
| 4) |
Social security coverage |
Review of previous lesson |
| 5) |
Sickness and maternity insurance, occupational accidents and diseases, unemployment insurance, old age, disability and survivors insurance, family benefits |
Review of previous lesson |
| 6) |
Coverage of social security and income distribution |
Review of previous lesson |
| 7) |
Financial sources of social security
premiums |
Review of previous lesson |
| 8) |
Premiums |
Review of previous lesson |
| 9) |
Non-premium revenues |
Review of previous lesson |
| 10) |
Premiums and finance systems |
Review of previous lesson |
| 11) |
Social security allowances |
Review of previous lesson |
| 12) |
Short-term insurances in social insurances: Sickness and maternity insurance, occupational accidents and diseases, unemployment insurance |
Review of previous lesson |
| 13) |
Long term insurances: Old-age, disability, survivors |
Review of previous lesson |
| 14) |
Relation between private insurances and social security |
Review of previous lesson |
| |
Program Outcomes |
Level of Contribution |
| 1) |
To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media |
|
| 2) |
To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. |
|
| 3) |
To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. |
|
| 4) |
To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. |
|
| 5) |
To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. |
|
| 6) |
To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. |
|
| 7) |
To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. |
|
| 8) |
To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. |
|
| 9) |
To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
|
| 10) |
To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. |
|
| 11) |
To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
|
| 12) |
To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. |
|
| 13) |
To be able to explain and describe business marketing activities, economics, business law and global business practices. |
|
| 14) |
To be able to recognize national and international, social and cultural dimensions of public relations. |
|
BAHÇEŞEHİR UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
