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Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
BVS2003	Fund Management in Banking and Insurance	Spring	3	0	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	Turkish
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Instructor SERAP GÖKSU
Recommended Optional Program Components:	There are no program components.
Course Objectives:	Financial management, financial markets, promote the management of banks and insurance funds

Learning Outcomes

The students who have succeeded in this course;
1. Define Financial Markets and Institutions.
2. Explan the function of Central Bank .
3. Explain Banking Risks.
4. Able to explain Exchange Rate Systems and eurocurrency markets
5. Calculate the interest on term deposits
6. Able to explain the management of funds of insurance companies
7. Recognize the private pension system and pension investment funds

Course Content

Financial Markets and Institutions, Sources of Funds of Banks, Bank Money Creation Process,Use of Banks and Loans Fund,The role of the Central Bank and the financial system
Banking Risks, Repeating courses and Midterm Exam
Exchange Rate Systems,Eurocurrency markets, Eurobond Markets
Term Structure of Interest Rates and Interest Rates
Insurance companies and fund-raising process. Uses of funds
The functioning of the Private Pension System and pension funds

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Financial Markets
2)	Treasury Management
3)	TL Management
4)	Central Bank and Interbank Market
5)	Interbank Markets
6)	Over the Counter Markets
7)	Pricing of Treasury Bonds
8)	Fixed Income Securities
9)	Pricing of Fixed Income Securities
10)	Derivative Markets- Forward and Futures
11)	Derivative Markets- Options
12)	Risk Management
13)	Types of Risks- Market Risks, Credit Risks, Operational Risks
14)	Fund raising process of insurance companies Pension Funds

Sources

Course Notes / Textbooks:	Finansal Piyasalar ve Kurumlar, Frederic Mıshkin,(çeviri)Prof Dr. İlyas Şıklar, Prof Dr. Ahmet Çakmak, Yrd Doç. Dr. Suat Yavuz Finansal Ekonomi, Muharrem Afşar, Aslı Afşar
References:	www.bist.gov.tr, www.tcmb.gov.tr www.tbb.org.tr, www. tsrsb.org.tr, www.egm.org.tr, www.spk.gov.tr

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Final	1	% 60
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	3	42
Study Hours Out of Class	14	4	56
Presentations / Seminar	2	5	10
Homework Assignments	2	5	10
Midterms	1	1	1
Final	1	2	2
Total Workload			121

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy.	2
2)	To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising.	2
3)	To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency.	2
4)	To be able to analyze primary and secondary research data for a variety of products and services.	2
5)	To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace.	2
6)	To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1)	2
7)	To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field.	3
8)	To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures.	2
9)	To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies.	2
10)	To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace.	2
11)	To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level)	2
12)	To be able to identify and meet the demands of learning requirements.	2
13)	To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession.	2