Language of instruction: |
English |
Type of course: |
Non-Departmental Elective |
Course Level: |
Bachelor’s Degree (First Cycle)
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Mode of Delivery: |
Face to face
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Course Coordinator : |
Assist. Prof. CANAN BAĞCI |
Course Lecturer(s): |
Assist. Prof. HANİFE YASEMİN KESKİN ERGEN
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Recommended Optional Program Components: |
None |
Course Objectives: |
It aims to gain basic information about the structure and functions of the human body from the cellular level to the level of systems. After a short introduction, the topics of muscles, nervous system, cardiovascular system, respiratory system, excretory system, digestive system, endocrine system and reproductive system will be discussed. |
Week |
Subject |
Related Preparation |
1) |
Introduction to human physiology, brief information about medical terminology, general organization of body, homeostasis and control systems of the body
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Lecture notes |
2) |
Cell membrane, substance transport across the cell membrane, membrane resting potential, action potential |
Lecture notes |
3) |
Excitable tissues, structure of muscles (skeletal muscle, smooth muscle and cardiac muscle), muscle contraction |
Lecture notes |
4) |
Cardiac cycle, heart sounds, electrocardiography, cardiac output
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Lecture notes |
5) |
Regulation of the cardiac functions, paths of circulation, blood vessels, blood pressure
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Lecture notes |
6) |
Blood physiology; Skeletal system
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Lecture notes |
7) |
Respiratory system, gas transport, regulation of respiration |
Lecture notes |
8) |
Nervous system, types of neuron cells, action potential, synaptic transmission |
Lecture notes |
9) |
Central and peripheral nervous system
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Lecture notes |
10) |
Sensory physiology, regulation of body movements, states of brain activity, |
Lecture notes |
11) |
Digestive system, gastrointestinal organs, secretions, digestion and absorption |
Lecture notes |
12) |
Structure of the kidneys and urinary system, urine formation and elimination, fluid and electrolyte balance |
Lecture notes |
13) |
General characteristics of the endocrine system, Endocrine glands |
Lecture notes |
14) |
Male and female reproductive system physiology |
Lecture notes |
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Program Outcomes |
Level of Contribution |
1) |
To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media |
2 |
2) |
To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management |
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3) |
To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising |
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4) |
To be able to follow and interpret innovations in the field of advertising |
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5) |
To demonstrate a scientific perspective in line with the topics they are curious about in the field. |
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6) |
To address and solve the needs and problems of the field through the developed scientific perspective |
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7) |
To recognize and understand all the dynamics within the field of advertising |
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8) |
To analyze and develop solutions to problems encountered in the practical field of advertising |
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