NEW MEDIA | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
GEP0809 | Strategic Roadmaps and Innovation | Spring | 3 | 0 | 3 | 4 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | GE-Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Dr. Öğr. Üyesi AHMET NACİ ÜNAL |
Course Lecturer(s): |
Dr. Öğr. Üyesi AHMET NACİ ÜNAL |
Recommended Optional Program Components: | N/A |
Course Objectives: | This course is an introduction of the concepts of strategy, strategic management, strategic roadmaps, innovation, technology management, technology foresight, and technology forecast. The definitions and the techniques of strategy, innovation, strategic management, strategic roadmaps, technology management, technology forecast, and technology foresight will be discussed with simple applications. |
The students who have succeeded in this course; •Understanding the Concepts of Strategy, Innovation, Strategic Management and Strategic Roadmaps •Learning the Steps of Strategic Management; •Recognizing The Types of Strategic Thinking •Preparing and Presenting Strategic Roadmaps • Learning about the Technology management, technology forecast, and technology foresight. |
Strategy, Strategic Management, Innovation, Strategic Roadmaps, Technology Management, Technology Forecast, and Technology Foresight. |
Week | Subject | Related Preparation |
1) | Introduction | Lecturer Notes. |
2) | Strategy, Strategic Management, Innovation and General Concepts | YARMAN B.S.B., ÜNAL A.N., “Stratejik Karar Verme Boyutunda Bilgi Toplama/İşleme Amaçlı Karar Destek Sitemleri”, Nobel Yayıncılık, 2015. |
3) | Strategic Management | T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011. |
4) | Intelligence Science and Strategy | YARMAN B.S.B., ÜNAL A.N., “Stratejik Karar Verme Boyutunda Bilgi Toplama/İşleme Amaçlı Karar Destek Sitemleri”, Nobel Yayıncılık, 2015. |
5) | Management and Management Functions | Lecturer Notes |
6) | Decision Making and Decision Theory | YARMAN B.S.B., ÜNAL A.N., “Stratejik Karar Verme Boyutunda Bilgi Toplama/İşleme Amaçlı Karar Destek Sitemleri”, Nobel Yayıncılık, 2015. |
7) | Decision Making and Decision Theory | YARMAN B.S.B., ÜNAL A.N., “Stratejik Karar Verme Boyutunda Bilgi Toplama/İşleme Amaçlı Karar Destek Sitemleri”, Nobel Yayıncılık, 2015. |
8) | Decision Making and Decision Theory | YARMAN B.S.B., ÜNAL A.N., “Stratejik Karar Verme Boyutunda Bilgi Toplama/İşleme Amaçlı Karar Destek Sitemleri”, Nobel Yayıncılık, 2015. |
9) | Case Study | Lecturer Notes |
10) | Technology Management | Lecturer Notes |
11) | Technology Forecast and Technology Foresight | Lecturer Notes |
12) | Strategy Development Tools | Lecturer Notes |
13) | Strategy Development Process | Lecturer Notes |
14) | Cyberspace, Strategy and Innovation | ÜNAL A.N., “Siber Güvenlik ve Elektronik Bileşenleri”, Nobel Yayıncılık, 2015. |
15) | Final Exam | |
16) | Final Exam |
Course Notes / Textbooks: | YARMAN B.S.B., ÜNAL A.N., “Stratejik Karar Verme Boyutunda Bilgi Toplama/İşleme Amaçlı Karar Destek Sitemleri”, Nobel Yayıncılık, 2015. T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011. T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011. ÜNAL A.N., “Siber Güvenlik ve Elektronik Bileşenleri”, Nobel Yayıncılık, 2015. |
References: | T. Çiftçi vd. Yeni İş Geliştirme, İSO Yayınları, 2004. T. Çiftçi, Üç Adımda Stratejik Yönetim, İSO Yayınları, 2010. A. Sungur vd. Sanayide Özdeğerlendirme, İSO Yayınları, 2011. U. Tiryakioğlu vd. Yeni Ürün ve Tesis Yatırımlarında Fizibilite, İSO Yayınları, 2011. M.Porter, Rekabet Stratejisi, Sistem Yayıncılık, 2000. P.Schwarts, The Art of Long View, Doubleday Currency 1996. |
Semester Requirements | Number of Activities | Level of Contribution |
Attendance | 1 | % 15 |
Homework Assignments | 1 | % 10 |
Midterms | 1 | % 15 |
Final | 1 | % 60 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 3 | 42 |
Study Hours Out of Class | 14 | 1 | 14 |
Presentations / Seminar | 1 | 10 | 10 |
Homework Assignments | 14 | 1 | 14 |
Midterms | 1 | 10 | 10 |
Final | 1 | 10 | 10 |
Total Workload | 100 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To be able to critically interpret and discuss the theories, the concepts, the traditions, and the developments in the history of thought which are fundamental for the field of new media, journalism and communication. | |
2) | To be able to attain written, oral and visual knowledge about technical equipment and software used in the process of news and the content production in new media, and to be able to acquire effective abilities to use them on a professional level. | |
3) | To be able to get information about the institutional agents and generally about the sector operating in the field of new media, journalism and communication, and to be able to critically evaluate them. | |
4) | To be able to comprehend the reactions of the readers, the listeners, the audiences and the users to the changing roles of media environments, and to be able to provide and circulate an original contents for them and to predict future trends. | |
5) | To be able to apprehend the basic theories, the concepts and the thoughts related to neighbouring fields of new media and journalism in a critical manner. | |
6) | To be able to grasp global and technological changes in the field of communication, and the relations due to with their effects on the local agents. | |
7) | To be able to develop skills on gathering necessary data by using scientific methods, analyzing and circulating them in order to produce content. | |
8) | To be able to develop acquired knowledge, skills and competence upon social aims by being legally and ethically responsible for a lifetime, and to be able to use them in order to provide social benefit. | |
9) | To be able to operate collaborative projects with national/international colleagues in the field of new media, journalism and communication. | |
10) | To be able to improve skills on creating works in various formats and which are qualified to be published on the prestigious national and international channels. |