NMD3109 Yeni Sayfa Online IIBahçeşehir UniversityDegree Programs NEW MEDIAGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
NEW MEDIA
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
NMD3109 Yeni Sayfa Online II Spring 3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Dr. Öğr. Üyesi TİRŞE ERBAYSAL FİLİBELİ
Course Lecturer(s): BEHLÜL CALISKAN
Instructor BURCU KARAKAŞ SABAN
Recommended Optional Program Components: None.
Course Objectives: The preference of new media environments for news consumption is increasing day by day. Future media professionals are expected to master the production, presentation and distribution processes of content to be brought out on digital platforms. The aim of "Yeni Sayfa II" course, which is the continuation of the "Yeni Sayfa Online I", is to provide students with the experience of content production for online environments. Within this scope, students will produce digital contents related to contemporary communication technologies and media. In order to produce content, they will use new production forms of journalism, such as; data journalism, mobile journalism, video news and podcast. Students enrolled in this course will take part in the operation process of Yeni Sayfa Online during the academic term.

Learning Outcomes

The students who have succeeded in this course;
1) be capable of understanding the structure and functioning of new media environments.
2) recognize the types and features of content that can be published in new media.
3) be capable of understanding how the content production processes should be shaped around new media environments.
4) experience digital content production through producing digital content for Yeni Sayfa Online.
5) experience different dimensions of the new media environment by producing content for social media accounts of Yeni Sayfa Online
6) experience social customer relationship management (SCRM) by managing Yeni Sayfa Online's social media accounts & interactions on social media.
7) develop teamwork skills by producing digital content in the field of digital publishing with a professional responsibility during an academic term

Course Content

As in the "Yeni Sayfa I", students enrolled in this course will also produce digital content within a division of labor in one or more of the areas of the new media environment. Students will gain professional experience through familiar processes related to the media sector, such as; agenda meetings, action planning efforts, producing contents, and editing contents according to the feedbacks given to them. They will also be able to acquire new technical skills through content production workshops which will carried out during the semester. They will produce digital content, namely; video news, data journalism, mobile journalism and podcast. The content generated by them will be published on Yeni Sayfa Online, and social media accounts affiliated with it. SEO & SEM activities will be carried out by invited speakers and social media management operations will be conducted by the students.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to the course
2) Where to find news?
3) Understanding formats: Podcast, video, print, digital
4) Written article discussions
5) Video news discussion
6) Subject proposals and format discussions for Midterm
7) How to conduct an interview?
8) Interview techniques
9) Media discourse: Journalism ethics
10) Assignment discussions
11) Homework feedbacks
12) New media, new contents
13) Subject proposals and format discussions for Final
14) Evaluation of the term before final

Sources

Course Notes / Textbooks: 1. Williams, B., Damstra, D. & Stern, H. (2013). Professional WordPress: Design and Development. India: John Wiley and Sons.
2. Geoghegan, M. W., Geoghegan, D. K. (2007). Podcast Solutions: The Complete Guide to Audio and Video Podcasting.
3. Musburger, R. B. (2010). Single-Camera Video Production, Fifth Edition. Burlington: Focal Press/Elsevier.
4. Jackson, W. (2015). Android Studio New Media Fundamentals: Content Production of Digital Audio/Video, Illustration and 3D Animation.
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Homework Assignments 1 % 20
Midterms 1 % 35
Final 1 % 45
Total % 100
PERCENTAGE OF SEMESTER WORK % 55
PERCENTAGE OF FINAL WORK % 45
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 14 5 70
Homework Assignments 1 8 8
Midterms 1 2 2
Final 1 2 2
Total Workload 124

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to critically interpret and discuss the theories, the concepts, the traditions, and the developments in the history of thought which are fundamental for the field of new media, journalism and communication. 2
2) To be able to attain written, oral and visual knowledge about technical equipment and software used in the process of news and the content production in new media, and to be able to acquire effective abilities to use them on a professional level. 5
3) To be able to get information about the institutional agents and generally about the sector operating in the field of new media, journalism and communication, and to be able to critically evaluate them. 3
4) To be able to comprehend the reactions of the readers, the listeners, the audiences and the users to the changing roles of media environments, and to be able to provide and circulate an original contents for them and to predict future trends. 5
5) To be able to apprehend the basic theories, the concepts and the thoughts related to neighbouring fields of new media and journalism in a critical manner. 3
6) To be able to grasp global and technological changes in the field of communication, and the relations due to with their effects on the local agents. 4
7) To be able to develop skills on gathering necessary data by using scientific methods, analyzing and circulating them in order to produce content. 4
8) To be able to develop acquired knowledge, skills and competence upon social aims by being legally and ethically responsible for a lifetime, and to be able to use them in order to provide social benefit. 5
9) To be able to operate collaborative projects with national/international colleagues in the field of new media, journalism and communication. 4
10) To be able to improve skills on creating works in various formats and which are qualified to be published on the prestigious national and international channels. 5