COMMUNICATION AND DESIGN
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
VCD4116	Graduation Project II	Spring	2	4	4	13

Basic information

Language of instruction:	English
Type of course:	Must Course
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Dr. Öğr. Üyesi İPEK TORUN
Course Lecturer(s):	Dr. Öğr. Üyesi YAHYA BURAK TAMER Dr. Öğr. Üyesi İPEK TORUN Dr. Öğr. Üyesi GÜVEN ÇATAK Instructor DİDEM WONG
Recommended Optional Program Components:	None
Course Objectives:	The main objective of this course is to design a project, consisting of at least 3 different pieces, according to the chosen concept and subject, covering print, time-based, and interactive visual communication design areas. Projects could focus on social and commercial subjects. Students can also express themselves by doing art projects or experimenting new technologies. A jury is held every three weeks to give critics and grades. Several workshops are also organized to support the projects technically and conceptually. This is the second course of two which students should pass in order to graduate.

Learning Outcomes

The students who have succeeded in this course;
I. Develop skills to find realistic projects by researching the market.
II. Develop skills to create a brief
III. Identify the global trends and local differences in the product selection of the visual communication campaign
IV. Identify the technology and the media choice suitable for the concept
V. Develop concept based on the needs of the campaign
VI. Present the campaign with a suitable method of communication and format.
VII. Display skills to connect with the market
VIII. Display skills to use the technology and the media suitable for the concept
IX. Display skills for innovitive solutions for design problems
X. Use the design experience and knowledge in theory and practice on a visual communication campaign regarding the market
XI. Synthesize design experience and knowledge in theory and practice on a visual communication campaign regarding the market
XII. Design a creative and genuine communication design campaign through personal experience
XIII. Display time management skills to fulfill the market needs
XIV. Use social media
XV. Use new media technologies
XVI. Design a campaign to enhance the intellectual and technological expectations of the market

Course Content

Concept development, Product sketches, Developed products, Final Products.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	1. Week Introduction. Reviewing workflow. Discussions on campaign ideas.
2)	2. Week One-on-one meetings: Concept development.
3)	3. Week One-on-one meetings: Concept development.
4)	4. Week One-on-one meetings: Concept development.
5)	5. Week Presentation: Concept development
6)	6. Week One-on-one meetings: Product sketches
7)	7. Week One-on-one meetings: Product sketches
8)	8. Week One-on-one meetings: Product sketches
9)	9. Week One-on-one meetings: Product sketches
10)	10. Week Presentation: Product sketches
11)	11. Week One-on-one meetings: Developed products
12)	12. Week One-on-one meetings: Developed products
13)	13. Week One-on-one meetings: Developed products
14)	14. Week Presentation: Developed products

Sources

Course Notes / Textbooks:	Çeşitli görsel örnekler ve yeni teknolojiler çalıştaylar sırasında gösterilecektir. / Various visual examples and new technologies will be shown and discussed during the workshops.
References:

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	5	% 10
Preliminary Jury	2	% 50
Final	1	% 40
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 60
PERCENTAGE OF FINAL WORK		% 40
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Workload
Course Hours	14	56
Study Hours Out of Class	14	248
Preliminary Jury	2	8
Midterms	1	0
Final	1	4
Total Workload		316

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Create design oriented application for the visual communication design field.	5
2)	Resolve visual communication problems via concept based designs and an integrated perspective in the visual communication design field.	5
3)	Qualify in design directing through analysis and design processes.	5
4)	Display creative thinking, approach and production process skills.	5
5)	Integrate basic fields of visual communication; print, time-based and interactive media, through mastering each one of these fields individually.	5
6)	Identify complementary design solutions in the visual field in order to solve communication problems.	5
7)	Perform necessary operational skills in order to finalize products in the visual communication design field.	3
8)	Evaluate recent design trends and the evolving aesthetic perspectives.	5
9)	Use recent design softwares that coincide with the developing information technologies and communication channels.	5
10)	Interpret theoretical, historical and intellectual roots of the visual communication design field.	4
11)	Perform necessary time management in order to complete a visual communication design project.	5
12)	Demonstrate leadership qualities in a design team as well as individual skills during the progress of a visual communication design project.	3
13)	Display compositional solutions and aesthetic skills to fulfill design needs in a visual communication design work.	5
14)	Develop academical, intellectual and critical point of view for global, local and individual visual communication design works.	5