Week |
Subject |
Related Preparation |
1) |
Introduction to the course and syllabus review. |
CW: Course requirements.
HW: Providing examples of different sector’s brands |
2) |
Creating an Identity |
CW: Analysing world brands and typografy
HW: Choosing sector |
3) |
Students will conduct a corporate needs analysis and work on preliminary concepts |
CW: Discusing corporate needs / logo’s drafts
HW: Providing examples of Turkish brands |
4) |
Research/Chossing a brand (different for each student) |
CW: Brand analogies /preparing logotype alternatives |
5) |
Presenting concepts and pre-resolved designs |
CW: Preparing logotype alternatives
HW: Logo’s fine tunning |
6) |
Presentation & Critique: Depth & clarity of analysis- Originality & visual impact- Practicality of the mark – |
CW: Logo’s fine tunning
HW: Preparing booklet |
7) |
Review |
Presentation of the booklet(A4): Logotype: black-white, color, minimal size, background usages |
8) |
Research/Chossing a brand (same for all the students) |
CW: Research /brand analogies.
HW: Preparing first alternatives |
9) |
Introduction to related trade services, information on copyright laws, registration of trademarks, business structures, documents, signage and stationery design. |
CW: Logotype’s fine tunning
HW: Creating stationery’s structure |
10) |
Conducting a corporate needs analysis and work on preliminary concepts (1) |
CW: Corporate analysis/ stationery’s structures
HW: Preparing stationary and merchandise |
11) |
Conducting a corporate needs analysis and work on preliminary concepts (2) |
CW: Researching various corporate identity manuals |
12) |
Producing a draft corporate standards manual for the guidance of persons charged with the application and control of the identity. |
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13) |
Producing the final corporate standards manual suitable for inclusion in their portfolio. |
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14) |
Corporate Standards manual presentation
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Program Outcomes |
Level of Contribution |
1) |
To have a grasp of basic mathematics, applied mathematics and theories and applications in Mathematics |
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2) |
To be able to understand and assess mathematical proofs and construct appropriate proofs of their own and also define and analyze problems and to find solutions based on scientific methods, |
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3) |
To be able to apply mathematics in real life with interdisciplinary approach and to discover their potentials, |
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4) |
To be able to acquire necessary information and to make modeling in any field that mathematics is used and to improve herself/himself, |
4 |
5) |
To be able to tell theoretical and technical information easily to both experts in detail and non-experts in basic and comprehensible way, |
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6) |
To be familiar with computer programs used in the fields of mathematics and to be able to use at least one of them effectively at the European Computer Driving Licence Advanced Level,
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7) |
To be able to behave in accordance with social, scientific and ethical values in each step of the projects involved and to be able to introduce and apply projects in terms of civic engagement, |
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8) |
To be able to evaluate all processes effectively and to have enough awareness about quality management by being conscious and having intellectual background in the universal sense, |
4 |
9) |
By having a way of abstract thinking, to be able to connect concrete events and to transfer solutions, to be able to design experiments, collect data, and analyze results by scientific methods and to interfere, |
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10) |
To be able to continue lifelong learning by renewing the knowledge, the abilities and the competencies which have been developed during the program, and being conscious about lifelong learning, |
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11) |
To be able to adapt and transfer the knowledge gained in the areas of mathematics ; such as algebra, analysis, number theory, mathematical logic, geometry and topology to the level of secondary school, |
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12) |
To be able to conduct a research either as an individual or as a team member, and to be effective in each related step of the project, to take role in the decision process, to plan and manage the project by using time effectively. |
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