TGT2014 EntrepreneurshipBahçeşehir UniversityDegree Programs NEW MEDIAGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
NEW MEDIA
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
TGT2014 Entrepreneurship Fall 2 0 2 3
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Instructor FIRAT KARA
Course Lecturer(s): Instructor AYBİKE ELİF BOLCAN
Instructor ERDAL ÇALIŞ
Recommended Optional Program Components: Medical Imaging Centers
Course Objectives: This lesson aims to teach entreneurship, and the methods of being successful in worklife for the entrepreneurs.

Learning Outcomes

The students who have succeeded in this course;
Students passing this lesson explain basic concepts of entrepreneurship.

Course Content

This lesson contains basic concepts of entrepreneurship, the importance of entrepreneurship socially, economically, history of entrepreneurship

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Basic Concepts of Entrepreneurship
2) Social and Economical Importance of Entrepreneurship
3) Process of Being Entrepreneurship
4) New Work Ideas, Risk Capital and Other Methods of Finding Capital
5) Entrepreneurship Types And Entrepreneurship Culture
6) Successful Entrepreneurship Stories
7) Encouragement of Entrepreneurship In Turkey
8) Management Function of Small Businesses
9) New Management Approaches
10) Production Function of Small Business and Production Techniques
11) Marketing Structure of Small Business and Problems and Marketing Techniques
12) Functions of Human Resources and Public Relations in Small Business
13) Finance Structure of Small Business, Problems and Finance Techniques
14) Problems of Small Business In Turkey and Solutions

Sources

Course Notes / Textbooks: Weekly distributed by the course lecturer.
References: 1- Orhan KÜÇÜK, Girişimcilik ve Küçük işletme Yönetimi, Seçkin Yayıncılık, 2. Baskı, Ankara, 2005.
2- B. Zafer ERDOĞAN, Girişimcilik ve Kobiler: Teori ve Uygulama, Ekin Kitabevi, 2. Baskı, Bursa, 2011.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Quizzes 1 % 10
Homework Assignments 1 % 10
Midterms 1 % 20
Final 1 % 60
Total % 100
PERCENTAGE OF SEMESTER WORK % 40
PERCENTAGE OF FINAL WORK % 60
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 2 28
Study Hours Out of Class 14 2 28
Homework Assignments 3 5 15
Quizzes 1 1 1
Midterms 1 1 1
Final 1 2 2
Total Workload 75

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to critically interpret and discuss the theories, the concepts, the traditions, and the developments in the history of thought which are fundamental for the field of new media, journalism and communication.
2) To be able to attain written, oral and visual knowledge about technical equipment and software used in the process of news and the content production in new media, and to be able to acquire effective abilities to use them on a professional level.
3) To be able to get information about the institutional agents and generally about the sector operating in the field of new media, journalism and communication, and to be able to critically evaluate them.
4) To be able to comprehend the reactions of the readers, the listeners, the audiences and the users to the changing roles of media environments, and to be able to provide and circulate an original contents for them and to predict future trends.
5) To be able to apprehend the basic theories, the concepts and the thoughts related to neighbouring fields of new media and journalism in a critical manner.
6) To be able to grasp global and technological changes in the field of communication, and the relations due to with their effects on the local agents.
7) To be able to develop skills on gathering necessary data by using scientific methods, analyzing and circulating them in order to produce content.
8) To be able to develop acquired knowledge, skills and competence upon social aims by being legally and ethically responsible for a lifetime, and to be able to use them in order to provide social benefit.
9) To be able to operate collaborative projects with national/international colleagues in the field of new media, journalism and communication.
10) To be able to improve skills on creating works in various formats and which are qualified to be published on the prestigious national and international channels.